For most of twentieth century, widely promoting a successful message was expensive and difficult, requiring control of significant resources and substantial time commitments. Though general public was more trusting and open to suggestion, more effort was required to reach them. Until mid-nineties, marketing was generally a money game: whoever could afford loudest message often sold most product.

The information age - and Internet in particular - changed all that.

Today, your competitors aren't other businesses providing similar services: they are millions of voices screaming at top of their lungs, desperate for attention. They are vast seas of noise - four billion websites that are of no interest to your prospects, commercials that don't relate to them, telemarketing calls that still interrupt their dinner despite new laws. Your competitors are everyone and everything that pushes general public into apathy, desensitized by information overload.

Creative and pushy techniques don't work when a million other people are doing same thing. The battle today is not to make people listen, but to convince them that you are worth listening to. While authenticity has always been a good strategy, now it is entire game.

To write truly effective marketing copy, you must go beyond buzzwords, slogans and pitches, to get to secrets that make your business unique and credible:

If I was to start making money online, I would firstly start a Web-site with a unique idea that enables it to stand out from competition - and most importantly, dedicate lots of time to it.

One of primary things a website needs to have is content, content and content. The reason for this is search engine spiders feed on content and this helps you to get into SERPS. Search Engines are a cost free way to drive a lot of traffic to your sites, I don't believe in paying a lot of money to SEO agencies to optimize my site for Search Engine, I'd take a piece of pizza, some orange juice and begin reading plethora of SEO articles available on internet.

Lots of money lies in Advertising field. Be it

•Pay Per Click Advertising(PPC) •Pay Per Action (PPA) •Pay Per Thousand Advertising(PPM [M is roman numeral for 1000]) •Affiliate/Reseller Programs •Newsletter Advertising

The PPC, PPA, and PPM are basically comprised of

•Banner Advertising •Text Link Advertising

Now all these venues of Advertising are made possible only by ability of running a Website. I shall briefly explain above mentioned Advertising mediums :

•PPC - This could comprise of banner(s) or text-link(s) which on being clicked by a visitor on your site, earn you some money for click. •PPA - This could comprise of a banner(s) or text-link(s) which when clicked on directs your visitor to a registration form, only if user signs up for form will you earn a little money for ‘action' •PPM - This could comprise of banner(s) or text-link(s) which when displayed thousand times on your webpage will earn you some money.