Is it News? A Manufacturing PR ChecklistWritten by Thomas Cutler
Ranked as nation’s leading manufacturing journalist and an editor, TR Cutler (www.trcutlerinc.com) has issued a PR Checklist for manufacturers. Cutler tells extraordinary stories of manufacturers. According to Cutler, “There are great companies making great products. There are too many manufacturers and companies serving manufacturing sector that have simply neglected to tell their story. My goal is to tell these stories in an interesting, dynamic, understandable, and relevant way. My goal is to provide a checklist for manufacturers to determine what is and is not newsworthy.” Newsworthy Manufacturing Checklist The following Checklist should be reviewed weekly to determine events and circumstances that might merit Media Coverage. I. New or Updated Product Information II. New Customer Information III. New Strategic Alliances/Partnership Information a. Software Vendors (ERP, CRM, SCM) b. Professional Services (Law Firms, CPA’s, PR firms) c. Co-op Bundling Sales Program IV. New Facility or Manufacturing Operation
| | PRONTO North America ERP FaxMail Reduces Faxing CostsWritten by Tom Verzi
The PRONTO-Xi FaxMail solution, including a flexible document transmission management system, allows manufacturers and distributors ability to monitor status of every fax and e-mail sent. It becomes an indispensable tool for any manufacturing, distribution, service, or retail concern where fast, hassle-free communication is central to business operation.The Key Benefits of PRONTO-Xi FaxMail: •Reduce Postage Costs •Reduce Faxing costs •Reduce Labor costs in folding, addressing, and posting documents •Reduce time spend at fax machine •Highly professional-looking documents, incorporating logs and other layout elements •Easy to sue as printing within PRONTO-Xi A PRONTO-Xi user of FaxMail noted that it has eliminated need for staff to mail out 1500 statements per month and approximately 200 invoices per day. This is has reduced postage costs significantly and saved at least five working days per moth in staff folding envelopes. PRONTO North America, based in Eden Prairie, Minnesota, is North American Master Distributor of PRONTO-Xi, a comprehensive software system allowing manufacturers, distributors, and retailers to effectively manage all phases of supply chain. Far beyond just another Enterprise Resource Planning (ERP) System, PRONTO-Xi’s financial and distribution applications are unique and have provided maximum return on investment for a wide variety of organizations since 1976.
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