Maybe youíve been wondering how to go about setting up a niche web site. Well, hereís a quick little article that will show you how to create your very own affiliate web site. Please note: this is cheat sheet version. There is a lot more information you should learn about this subject before you get started.
Step 1. Pick a Niche Subject
This may be hardest part of your web site project. Thereís literally tons of subjects to choose from. People are interested in a variety of things Ė from parrots to pilots. You donít have to necessarily pick something youíre interested in, but it helps.
Youíre more likely to do a better job at building your site when you have some interest in subject matter. Itís like taking a high school or college class. Some subjects are more interesting than others. Make sure you choose something that a reasonable amount of people are actually searching for online and want to find out more information about.
Hereís a free tool that will help you check popularity of specific subjects: (http://www.nichebot.com)
Step 2. Do Keyword Research
This is a part that many people skip. Iíve made that mistake myself and suffered consequences Ė a failed web site. Even though itís nice to think that you can write anything you want and have total creative freedom, not using keyword rich content is a BIG mistake.
Iíd rather lose some creative freedom and attract visitors to my site, than have a lot of flowery prose that zero people will see. You MUST include targeted keywords in your web site copy. Also, make sure you use your targeted keywords in upper third portion of your web site pages. This is also called optimizing your web site for search engines. Use Overture Keyword Tool for research: http://inventory.overture.com/d/searchinventory/suggestion
Note: keywords must be relevant to THEME (subject) of your site. Be careful not to over use them. Search engines donít like keyword SPAM.
Step 3. Get A Domain Name
Having a unique domain name is important, although some donít agree. However, a unique domain name makes your site look more professional and trustworthy to visitors. I use BuyDomains (http://www.buydomains.com). They are not cheapest, but I stick with them because I like their easy interface and good customer service. Nameboy (http://www.nameboy.com) is also good.
Step 4. Write Keyword Rich Content
This may be a hard step for those of you who donít consider yourselves writers. But, writing web site copy is not as hard as it seems. Just think of it as having a conversation with a friend about a product or service youíre really enthusiastic about.
Donít think you can extol benefits of your subject? Tune your TV into QVC or one of other shopping networks to see how they can spend several minutes talking about benefits of all kinds of mundane products. This is what youíll be doing for your web site.
Your copy should feature a good balance of friendliness and professionalism. Remember, youíre passing along useful information to your visitor. Put yourself in their shoes. What would you want to know about xyz subject if you were them? Now, write that down. Donít forget to sprinkle targeted keywords throughout your copy. I print out a list of them to use for my sites.