Which scenario is better or best for your business, marketing and advertising everyday spending more than you marketing budget allows each month. Or marketing your business based on last years marketing cost for five months straight where after five months you market your business no more.

You will have no reason to, because your clients will be calling you at will. That's right I'm talking about a campaign that will free you up to do business without having to pay one dime on marketing after a five month campaign that will in form your potential clients of your business or service.

It can be done; I will prove it to you with a brief example of it happening to me. I own a pick-up truck with a snowplow on it. To show you that this works I am going to talk about last years snow storm where my clients from over a year ago, called for my business this year.

What makes this so amazing is that I only plowed for these businesses once, during entire winter season. Never made contact again until they picked up phone for service this year.

Now that to me is marketing, you can achieve same thing by marketing your business all time. It does not matter where you are or who you come in contact with you must always market yourself or your business.

So, if you passed over this idea before, you are not alone. However, I am here to tell you to reconsider it and for good reason. Why? Because this is one idea that is doable from any level. And, it still works and always will.

It can get your marketing off ground without much if any costs. It can literally be your marketing vehicle to gain exposure, build a email list and even crank in affiliate commissions along way.

This is not just another gorilla marketing tactic for folks who can't afford to advertise. Not at all. It's way more than that. Top marketers still use free reports as a legitimate marketing tool.

Why? Because they can penetrate a valuable message almost instantly with least amount of marketing friction.

In this article you will discover why Free, Branding and Viral are 3 powerful concepts that hold a strong place in online marketing. You can get in on it now and climb some marketing mountains - here's how.

"Free" speaks for itself. It can cheapify or gratify depending on how you present it. There are many ways to add value to make people want what you will give them. Offer useful information to a targeted group and they'll eat it out of your hands.

"Viral Marketing" is a coined term in Internet marketing which indicates a passing from one to another - like a virus.

"Branding" is key to viral marketing. This is a form of personalization that can be passed along from marketer to recipient. Then recipient can also pass it along as a marketer to his recipients, and so on.