"Is Your Dog Selling eBooks Too??"

Written by Ewen Chia


Justrepparttar other day, I stumbled across a website selling ebooks about pet food...it was set up by Spike, a Bull Dog

Just kidding! But it does seem that everyone is jumping, or had jumped onrepparttar 121173 'ebook bandwagon' these days.

No doubt,repparttar 121174 online ebook business IS highly profitable - if done right. Selling quality info-products is somewhat repparttar 121175 perfect hands-free business, as everything from order to delivery to follow up can be automated onrepparttar 121176 internet.

Imagine making money on autopilot while you're on holiday!

But how do you survive and ensure you make a decent profit from your ebook business? Saying thatrepparttar 121177 competition is HUGE is an understatement, even Spike's doing it!

Here isrepparttar 121178 "DEP formula" you can implement immediately to make more profits, and winrepparttar 121179 ebook war :

============= Differentiate =============

If you're selling your own ebooks which you authored, you haverepparttar 121180 best differentiation as there're no direct competition. But if you're reselling others' ebooks, you NEED to create a Differentiation Strategy.

You've got to have your own niche amongrepparttar 121181 crowded marketplace. Some ways to do just that include :

* Unique website : Create your own website to resell instead of usingrepparttar 121182 common template, this is like a breath of fresh air for your potential customers.

For example, I resellrepparttar 121183 Fast Track Profit package by Marcus Yong by creating my own unique website with it's own domain name. The original template is at http://www.cashebooks.com, but my own unique version at http://www.ultimateebooks.com looks completely different. As a results, sales were much better.

This technique can also be used in other areas beside ebook marketing. For example, creating a special mini-site for your favourite affiliate program differentiates you fromrepparttar 121184 common pack. I did this successfully for my affiliate opportunity, creating a whole new sales copy and different look to presell. You can see how different my site is from repparttar 121185 actual program by going to this page : http://www.MLM-Money-Home-Business.com

* Bonuses : Give extra incentives aboverepparttar 121186 normal package to entice prospects away from competitors. Incentives can be in many forms, for example, extra gifts, customer support, free memberships, extended guarantee period, etc.

Networking is Like Playing the Piano

Written by Janice D. Byer, MVA


For anyone who has ever read articles I have written or asked me for helpful tips for getting their business up and going, you know that I truly believe that networking is one ofrepparttar most important aspects to building a successful business. The spoken word has an awesome power for any entrepreneur.

Networking, in relation to running your business, is not just attending events that allow you to meet new contacts and exchange business cards. Networking is any time you talk about your business. Whether you are at a social event and you getrepparttar 121172 chance to bring uprepparttar 121173 wonders of being a small business owner or you bump into an old college friend and you swap stories about what has happened in your lives since you last saw each other, anytime you get to tell someone about your business, that is networking and you should jump atrepparttar 121174 chance.

Even when you chat onrepparttar 121175 email discussion lists that you belong to and use your signature line, that is networking. There are so many opportunities to network every day.

But (and I am sure some of you can relate to this)repparttar 121176 hardest part of networking can be “what do I say?” How do you let them knowrepparttar 121177 great aspects of your business without over doing it or sounding full of yourself?

Well, there are many contributing factors when it comes to saying justrepparttar 121178 right thing at justrepparttar 121179 right time, factors that will influence how well you impress others and whether you leave a positive lasting effect. First and foremost, what arerepparttar 121180 circumstances of your encounter? Are you at an organized networking event or are you chatting with a friend? More often than not, your attitude and professionalism will be determined by your surroundings.

You will also have to play it by ear at times. You need to get a feel of how much your listener wants to hear. If someone comes right out and asks, “What do you do?”, don’t refrain. This is a perfect opportunity to describe your business. But, there are two things to remember… one, don’t over talk; and two, give your audience a chance to talk about themselves as well.

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