Everyone is talking about RSS. Blogs, newsites and like are putting those little orange RSS link thingies all over their sites. What's all hype about?
Okay, email will always have its purpose in life. But many people are realizing that RSS is an excellent alternative to email for newsletters or other mass-distribution lists.
Here are three HUGE advantages of RSS over Email:
1) RSS is totally spam-proof.
It cannot be blocked by any spam filter no matter what! Because RSS is a web page, you simply cannot block it. I like to think of it like difference between a telemarketer and a TV commercial.
A telemarketer can initiate call, just like anyone can send an email. Any unwelcome message or phone call can be filtered or screened, but there is always that chance that something important will be deleted! So end result is that it still takes your time and effort to filter email or screen calls, and there still is no guarantee that your efforts will be 100% accurate!
A TV viewer on other hand must turn on TV and find a channel first, just like an RSS feed must be entered into an RSS Reader. It is totally at viewer's discretion. If you ever get sick of a TV channel, you can change it immediately, just like you can delete an RSS Feed!
2) RSS eliminates all fear of being spammed.
Think of how many more subscribers you could have to your newsletter if your website visitors had NO FEAR about being spammed by you! People by nature do not trust you first time they meet you, and on internet it is even worse.