"FREE" what a great word.
We all like getting something for "FREE" don't we? Especially when it's something really good that we actually need and can use.
Everywhere you look on Internet there are FREE ebooks, FREE autoresponders, Free websites, FREE this and FREE that.
And we all take advantage of this to some extent don't we?
The 'guru's' even tell you to give away FREE ebooks to get visitors to your site or to sign up for your newsletter. So "FREE" is good.
However, there can be a downside to "FREE"!
Let me tell you a little story - it will be short.
A month or so ago, I sent an ad to a newsletter. The ad was for one of my affiliate programs and like most affiliate programs, URL was very long.
The editor of newsletter suggested that I shorten URL by using a re-direct service. Well price for re-direct service was really great - "FREE" - so I signed up and registered all of my affiliate programs.
Everything worked fine for quite some time.
However, a little later I received a newsletter from above editor. While viewing newsletter, an ad caught my attention so I clicked on link. All I got was a "site not found" page. I tried it a couple of more times and always got same page.