Is Cold Calling Worth It?

Written by Tino Buntic

It is a fact of life for most new sales people; they getrepparttar dream sales job with unlimited earning potential and expect to earn so much money that they can now enjoyrepparttar 146819 fruits of their coming wealth. Everything seems perfect until they realize that before closing a sale and earningrepparttar 146820 big commission, they must first prospect for new customers (read, cold calls). Cold calling is hard to do. People hate to make cold calls and people hate being onrepparttar 146821 receiving end of them as well.

Prospecting isrepparttar 146822 most difficult part ofrepparttar 146823 sales job. There are many ways to go about it but, for some reason, sales managers preach cold calling asrepparttar 146824 only way for young sales people to generate leads. As someone who has been through it, I wish that these attitudes would change.

I recently read one ofrepparttar 146825 best selling books on cold calling. In this book,repparttar 146826 author stresses persistence. He usesrepparttar 146827 15-3-1 rule. That is, you need to make fifteen cold calls to make three appointments with prospects. Out of these 3 appointments you will close one sale. By being persistent and making fifteen cold calls a day, this will translate to, on average, one sale a day, five sales a week, twenty sales a month, etc. Further,repparttar 146828 author explains that he doesn't mindrepparttar 146829 rejection that he gets when he cold calls. The reason is that since it takes fifteen calls to get an appointment, that means that he will hearrepparttar 146830 word "no" (rejection) fourteen times before he hearsrepparttar 146831 word "yes."

This is simplistic and anybody reading this book may get overexcited and think that this is easy. It's not easy andrepparttar 146832 author's arguments don't hold up in real life selling.

Five Ways To Maximize Profit In Resale Rights Marketing

Written by Sean Felker

Product creation is usually one ofrepparttar first concerns of an internet marketer.

Conceptualizing a profitable idea and formulating a marketing plan to sell it is a relatively exhausting task.

Not everyone is gifted withrepparttar 146807 creative juices to come up with a cutting edge concept.

Fortunately, there’s resale rights marketing.

Many internet marketers actually sell their created products either because they have squeezed them dry of all possible earning potentials, or they feel that they’ll earn more by sellingrepparttar 146808 master rights torepparttar 146809 same.

This has pavedrepparttar 146810 way for resale rights marketing, which is an ingenious method of making profit out of others’ works.

Think of it first inrepparttar 146811 point of view ofrepparttar 146812 creator. He’d come up with an e-book that he feels is worth $60. But his sales would depend onrepparttar 146813 success of his marketing campaign.

What if he’d sellrepparttar 146814 master rights forrepparttar 146815 e-book instead to a hundred of his fellow marketers for $25 each? He’ll earn an instant $2500, which is a surer profit thanrepparttar 146816 uncertainties involved if he decides to market his e-book himself.

Now, let’s look at it inrepparttar 146817 point of view ofrepparttar 146818 resale rights marketer. He’d buyrepparttar 146819 master rights for $25.

Granted that he’d sharerepparttar 146820 same with 99 other people,repparttar 146821 internet has a population of 50 million surfers at any given time. Surelyrepparttar 146822 ratio does not convert to saturation of any target market.

Additionally,repparttar 146823 resale rights marketer can repackagerepparttar 146824 product in so many ways that would seem novel and distinct from how it was marketed originally, or howrepparttar 146825 other master rights holders would market it.

It is important to note that there are two kinds of resale rights.

First, we haverepparttar 146826 master resale rights that grant you, basically, every rightrepparttar 146827 owner has, or had.

Second, we haverepparttar 146828 limited resale rights, which carry with it certain conditions depending onrepparttar 146829 license.

Cont'd on page 2 ==> © 2005
Terms of Use