In Part One, we covered five free traffic generators. Here are five more ways to acquire no cost clicks:SITE DESIGN
You might not even be aware of it, but
design of your site itself - code and content - can bring more traffic your way.
Search engines "reward" pages that meet certain criteria (varies from engine to engine) by moving those pages higher in
search results.
If you're interested in tweaking your pages in hopes of climbing up
SERPs (search engine results pages), you'd do well to visit
three sites we spoke of in part one, in regard to search engines:
Search Engine Watch (http://www.searchenginewatch.com) WebmasterWorld (http://www.webmasterworld.com) SearchEngines.com (http://www.searchengines.com)
Another two worth a peek:
SEO Today (http://www.seotoday.com) ClickZ Today (http://www.clickz.com)
BARTERING FOR AD SPACE
If you're open to
idea, you can gain some free publicity by trading your services or products in exchange for ad space.
Oftentimes, other webmasters are willing to trade out banner ads, newsletter ads, or sponsorships in return for work they might need.
"Barter clubs" exist, but you can also simply approach another site owner if you have a barter proposal you feel would be of interest to him or her.
MAKE SURE YOU HAVE SATISFIED CUSTOMERS
One of THE BEST sources of referrals is word-of-mouth advertising via your previous customers.
This accounts for a large share of my business and it's a real lifesaver in slow times (which inevitably occur). When your cash flow starts to more closely resemble a trickle, it's hard to plunk down more money on advertising. It's always great to have customers who are willing to do that advertising for you!
You'll be surprised at just how much business your previous clients can send your way. If they're happy, they have no problem saying good things about you and your business.
Plus, a recommendation from a friend is normally a much better advertisement than a paid one.
Be careful, though; word-of-mouth can backfire. If your customers are UNhappy, they still might be more than eager to "spread
word" about your business - and that's
type of "publicity" you DON'T want.
WRITE AND SUBMIT ARTICLES
Have a lot of information related to your business that would benefit others? Share it!
Writing articles for online newsletters and websites is a super way to increase traffic to your site and it won't cost you anything but a little time.