Investing In Your Business

By Ken Leonard Jr. ©2002 KLJ Online Advertising your online business is a hit or miss under- taking. It involves constant testing and tweaking of your ad copy, to get best return on investment (ROI) for your advertising dollar (or pound, euro, etc.). Finding best places to spend your ad budget is also a trial by error process. Your hard work will pay off when you get a good pull from an ad placed in a publication. This pull means sales, profits from your product or affiliate programs in which you are involved. As money comes in, you will be tempted to take some of this revenue for your personal use. Business expenses (web- site hosting, ISP, list manager, etc.) can be paid from this cash flow, but it is much better to keep your day job

How To Work At Home Using Your Computer, Even If You Can't Type

How To Work At Home Using Your Computer, Even If You Can't Type By Ken Leonard Jr. ©2002 KLJ Online Starting a home-based business involves many tasks. It quickly becomes very important to make as many of these tasks as easy as possible. Speed and efficiency are tops when it comes to getting work done. If you are a "hunt- and-peck" typist, one of most important first goals you should have is to learn to type properly and quickly. Accomplishing this feat will give you great practice in setting and reaching goals for your business, and will benefit you from that day on. Many tasks related to running an online (or offline) home-based business require typing skills. The less time you spend typing (answering email, writing ads and sales copy, developing info products, etc.), more you'll have to spend on other very important things. Website tweaking, marketing, and promotion come to mind. Look in "bargain bin" at your favorite local store (or your favorite online seller) for last year's