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KH: How important has publishing an ezine been to your business?

PB: First of all, let me establish fact that building a list is critical to your success online. It's a very inexpensive means of developing a relationship with people who are interested in your product, service, or opportunity - potential customers or clients!

KH: How long have you been running an ezine and how many subscribers do you have?

PB: I started my email newsletter almost three years ago. I currently have 120,000 subscribers and growing.

KH: Do you submit your ezine to directories and/or announcement lists and if so how effective has this been in gaining new subscribers to your publication?

PB: I have done this on a very limited basis and got limited results.

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KH: How important has publishing an ezine been to your business?

JM: To me, publishing an ezine is very important because it helps me establish a relationship with my subscribers. It is a great way to follow-up and to let them know what resources and valuable information I have found which will help them become more successful.

KH: How long have you been running an ezine and how many subscribers do you have?

JM: I started my ezine 3 years ago, Dec. 1999, and I have about 10,885 subscribers.

KH: Do you submit your ezine to directories and/or announcement lists and if so how effective has this been in gaining new subscribers to your publication?

JM: Yes, I have submitted my ezine to many directories, but I have more success using ezine co-ops and ad-swaps with other publishers. The co-ops I use are:

1. My Wizard Ads - http://www.MyWizardAds.com 2. E-Business Weekly - http://e-business-weekly.com 3. Essentialteam Ezine Ad Network - http://www.essentialteam.com/ 4. Pamela Heywood's ad co-op at http://www.roibot.com/w.cgi?IM8301_coop.