There can be few people reading this who haven't heard of StartBlaze - free traffic generating system that came from nowhere and is now sweeping across internet thanks to its viral recruitment design and way it delivers traffic that grows exponentially.
But I guess anything that was created by Mark Joyner (CEO of Aesop.com and guy who brought us ROIbot, Promote- Ivator, and all rest) would have instant credibility with webmasters everywhere.
Running a really effective StartBlaze campaign starts with design of target URL - page that you want other StartBlaze members to see.
Your page might sell a product for you, sign up subscribers for your newsletter, lead to an affiliate site - anything you want.
But to work on StartBlaze - it must load fast.
No matter how convincing your copy is, regardless of how compelling offer - if they can't see it, they can't be influenced by it. If your target page isn't on screen before they have time to type in a URL or choose a "favorites" entry - you've crashed and burned.
So, in this article, let's look in some detail at what you can do to make fast StartBlaze pages.
Firstly, how long a web page takes to display is a function of several things:
1) The total amount of data to be transferred from host (the server)to client (the PC). Crudely, this is size of html file + size of all graphics on page.
2) The number of different connections that must be made to retrieve all files required for page. Each html file, graphic, external style sheet, server script, SSI, etc. is a separate connection - and each comes with its own built-in delay.
3) How complex page is for browser to render. Every page requires browser to make many decisions and perform calculations before it can deliver a page that looks right.
... and to make matters worse, these factors are influenced by a whole raft of additional variables such as performance and loading on every host server involved, user's internet connection speed, how busy internet is at that time, performance of user's computer and browser they use.