Why worry about Internet access for poverty-stricken people in developing countries? Because a large disparity in income causes resentment, which may in turn lead to radicalism and to horrible attacks, such as occurred in New York, Washington and Pennsylvania. Enabling
poor to access
Internet may bring them information to empower them to boost themselves out of poverty and become confident, productive members of a healthy society.At
same time that we help poor countries, we may also boost our own suffering bottom lines.
To accomplish this goal, business people must change their basic strategy. Instead of thinking of products with more features, we should concentrate on more access. Several businesses have already incorporated
switch. You may want to follow.
More Features vs. More Access
For
past couple of years I have been predicting that
price of a computer would eventually be close to zero. All recent events in computer technology suggest that this will happen. Why does it not happen?
The answer is that computer manufacturers and software producers are making sure it does not happen. How do they do this? By adding "features". Periodically they make changes and add "features" - most of them useless - in order to sell new "improved" products. Of course, they need to charge you for all this extra "innovation".
This approach has worked for several "generations" of computers. But I think we have reached a plateau. People are beginning to realize that they do not use much of
power available from Windows 95. Why should they buy a new XP version and spend endless days trying to learn a new system? The rich market is saturated.
Why not turn our gaze away from
rich and focus it onto
poor, of which there are billions. Help them gain Internet access. For this to happen, we need to get rid of all
"features" and produce a basic, simple device that enables a peasant in a poor country to access and learn from people all over
world. The device must be cheap.
The Simputer
India has a billion people, a vast majority of whom live in poverty. Professors and entrepreneurs at
Institute of Science and Encore Software, Ltd, both in Bangalore, have developed a device that they call
Simputer. The Simputer can be used by anyone, even an illiterate person. It is pocket size. It may be used to send and receive email and to browse
Internet. It costs about $200.