Interactive Mapping Brings Information to Life

Written by Joe Miller


What is Interactive Mapping?

Interactive mapping is a visual display medium which allows graphing, mapping, and even conversion to PDF of any type of information. This technology is used by national government agencies, airlines, chambers of commerce, ski resorts, and countless corporations to make information accessible and interactive to whomever they presentrepparttar information.

Phone and credit card companies use interactive mapping to show billing information. Companies use it in reporting, forecasting, sales and marketing, and display retirement plan information to its employees, using Dashboard, PopChart, Optimap, and Highwire features for interactive and simple information presentation and utilization, even on a pocket PC.

What can Interactive Mapping Do for You?

Interactive mapping involves so much more that just maps. Dashboard, Popchart, Optimap, and Highwire provide interactive information in virtually any format: charts, graphs, pie charts, tables, etc.

In addition torepparttar 140001 examples given above, here are additional ways to use interactive mapping.

Retail stores can track revenue, returns, and customer information across geographical demographics.

Manufacturers can track processing times alongrepparttar 140002 supply chain.

Electric companies can track overall usage in geographic regions.

The CIA World Factbook collects and presents geographical, population, and even cell phone usage acrossrepparttar 140003 world with interactive mapping.

Interactive Charts are Reinventing Visual Data

Written by Joe Miller


Interactive charts have revolutionizedrepparttar way visual data is displayed. Think back to elementary school geography class, sitting drowsily in your desk asrepparttar 140000 teacher pulls down her roll-up world maps and charts to reviewrepparttar 140001 50 states and their capitals. Visual improvements have been made overrepparttar 140002 past few years to improve those maps and charts. Most maps and charts now are divided into topographical, population, climate, economic resources, physical, political, and road maps, color coded forrepparttar 140003 viewer’s convenience. There are probably even more, but that has beenrepparttar 140004 extent of interactive charts for several years.

But imagine combining all of those maps and charts into one report, and all a user has to do is dragrepparttar 140005 mouse over a state or a country and all ofrepparttar 140006 information you would have to display several maps to show is centralized in one display of interactive charts. It is called interactive charts, because it works in partnership withrepparttar 140007 user to provide all ofrepparttar 140008 information for which he or she may be searching.

Interactive charts are not simply tools that can be used to display geographical information to elementary school children. Interactive charts represent a new way of providing complex information in a simple and effective visual display, interacting with all groups of people in every type of setting.

Several months ago, I was researchingrepparttar 140009 city of Cochin, in India for travel. As I pulled up interactive charts, I dragged my mouse across areas ofrepparttar 140010 maps and charts and was presented with specific information aboutrepparttar 140011 area. Later, as I was booking plane tickets, interactive charts ofrepparttar 140012 interior ofrepparttar 140013 plane allowed me to choose my coveted window seat. I could not help but think ofrepparttar 140014 possibilities.

Having been involved in many marketing presentations, I know first-handrepparttar 140015 difficulties of presenting a complex set of information about demographics, tendencies, and research results without interactive charts. I foundrepparttar 140016 use of graphs, maps, and charts very helpful, but when it came to presenting a comparison of information in various categories I was stuck. “These graphs are complex enough” I thought. “How can I possibly combine all of this information?” I wish I would have known then aboutrepparttar 140017 software used to create interactive charts of India orrepparttar 140018 airplane.

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