How your online business can generate loads of free traffic from articlesWritten by Christopher Kyalo
The biggest challenge facing any online business today is how to generate enough traffic and leads for business to succeed.By time online business owner is through with paying to establish their new business, there is hardly any cash left for most important task that has to be undertaken by every brand new enterprise, which is advertising to generate leads and ultimately badly needed customers and clients for new online business to take off. It gets worse because many people, who launch online businesses like joining lucrative affiliate programs, do so without spending any money and also expect to succeed without ever having to reach for their wallets. And even if online business entrepreneur were to have a generous advertising budget for their brand new online business, most of initial efforts would mostly end up being a waste. This is because in most cases entrepreneur will not know enough about business at this stage. The answer to both situations is posting free articles all over net with a well written resource box that has all information to help lead loads of traffic to your site. Posting articles has taught me a lot about what works and what does not work. I must admit that it continues to be both an entertaining as well as a highly profitable experience for me. And it can be for any online business entrepreneur. All it requires is that you ensure that you install a meter on your web site or blog to carefully track traffic that you are attracting with your articles.
| | Using Mini Websites- Powerful way to direct marketingWritten by Arun Tibrewal
Mini Websites are most powerful and cost effective solution to promote and market your brand. Normally people go for a large site which have 100’s of pages of selling nos. products, which confuse visitor and most of pages remains unviewed by visitor. Generally people do search in search engines on specific topic and like to get specific results only. The normal web surfer spends very little time on sites and does not go beyond 3 to 5 clicks on a site. If visitor landed at your site and does not found what he was looking for in first two clicks he will automatically switch to another site which he found more relevant. I always advocate concept of direct marketing as it provide user more time to do research on specific product.Even if you are a small business owner or an enterprise, offering your products in internet, mini sites will give you advantage over your competitors. Say for example if a surfer searches for Donuts and found 100,s of sites selling donuts, he has minimum time to brows all pages of site. He will give more value to sites which offers directly donuts to sites which first explain about company and so on. Direct marketing is very much effective and people give value to straight forward honest offers. Now a days people fill there sites with most irrelevant contents as per instructions of any search engine optimizer, which drives visitor away from site as he has so many options to choose. Capitalization of visitor psychology is an important aspect of direct marketing. Say for example a visitor landed at your site and at home page you display your offers will force him to brows your site to find more information’s, after all he needs donuts and searched for that. Take a look at examples contents of a donut selling site below and decide yourself which one you prefer. Site one: Welcome to our site, we produce best of products in world. We have pizzas, donuts, burgers and blab blab blab. We are established on kwak kwak kwak with vision of our founder Mr. XYZ and also greet your visitor with an eye catching animation. Site two: Looking for donuts? You have come to right place for donuts. Below are our regular offerings along with price, Check out todays special what we have only for you. Like a custom donut of your choice click here and like to know more about us click here.
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