How to turn 2 keywords into 1000's of keyphrases

Written by Robert Brady

Are you happy withrepparttar hundreds of carefully chosen keywords and keyphrases that you have included withinrepparttar 128390 pages of your treasured website? Are you thinking to yourself that there can be no more possibilities left?

Read on....

Look uprepparttar 128391 keywords used by your competitors in trade journals, Yellow Pages, directories, outdoor advertising posters, etc. Right click and view source on web pages to see what other people are using in their META tags. (More information on META tags at

Set your target for hundreds or even thousands of keywords and phrases if possible; your competitors will. Ask friends, colleagues and children what words they would type into a search box to find you.

META Tags:

Use different META Tags on different pages: Inrepparttar 128392 META name="keywords" list use:

o lower case o Capitalisation o UPPER CASE o iNVERTED tEXT o Misspellings (see below) o Hyphenation o Join words i.e. ice cream = icecream, ice-cream o Pluralizations = icecreams, ice-creams o Use commas to separate key words and key phrases within your META tags on some pages, on other pages just use spaces. o Extensions i.e. fast = faster, fastest. Many search engines use string queries when indexing sites.

Ask friends and colleagues how they would misspell your keywords. Children are a very productive source for misspelling; they often come up with ones you might not have thought of yourself. Do not under-estimaterepparttar 128393 need for misspellings. Evenrepparttar 128394 less obvious variations of words and phrases attract traffic.

Always userepparttar 128395 correct spelling onrepparttar 128396 META name="description" content=" andrepparttar 128397 visible part of your site and try to repeat your most important keywords and phrase a few times throughoutrepparttar 128398 page. Include them in descriptive sentences of what you have to offer and placerepparttar 128399 very important keywords high onrepparttar 128400 page.

Pluralization of words is important with some search engines. It is recommended that you use it so that you don't lose possible visitors.

Get Rid of Those Doorway Pages

Written by windsong

Getting traffic to your site isrepparttar ultimate goal. Withoutrepparttar 128389 traffic, you site isn't going to do much but take up cyberspace. Now, there are many ways to do this, and you should be doing them all. But for our purpose here, I will limit it to Search Engines.

A while back, doorway pages were allrepparttar 128390 rage. Everyone was scrambling to create hundreds and thousands of pages to essentially trickrepparttar 128391 search engines into leading people to their sites. It seemed unethical to me, and I figured thatrepparttar 128392 engines would pick up on this and bring it to an abrupt halt. And they have. They want pages with content. So much for all those doorway pages. It was a big waste of time and effort.

Most web sites consist of several pages. Hopefully, each page covers a specific, but related topic. And, hopefully, there is already a navigational system in place, where each page links to all other pages. This is a must.

If you have a site, for example, on Internet Marketing, you already know that this subject encompasses many topics. Each of those topics deserves its own page. You might have pages on Ebook Marketing, Promotion, Ezines, Search Engines, etc.

Each page in your site is already a 'doorway.' If you optimize each of these pages as if it were a doorway page, you will get a good ranking inrepparttar 128393 Search Engines. First, make sure that each page sticks to a particular topic. Then write your meta tags accordingly.

Here are some guidelines for top placement inrepparttar 128394 Search Engines:

* Try to limit your meta keywords (preferably phrases) to 3. The worst thing you can do is have a gazillion keywords. Your relevancy will be shot to heck and you might get listed, but you will be #3,583,204. No one will find you.

* Do not userepparttar 128395 same keywords on every page. Each page is different, so makerepparttar 128396 keywords different.

* Make sure your keywords appear inrepparttar 128397 title tag,repparttar 128398 description tag, and all over your page, especially nearrepparttar 128399 top.

* Do not list keywords that do not appear onrepparttar 128400 page. Again, Do NOT list keywords that do not appear onrepparttar 128401 page. Lists have been circulated showingrepparttar 128402 "most searched for keywords". They generally consist of words like: sex, naked, women, gay, adult, erotica etc.... Don't even go there. Do you really want people going to your site that don't give a hoot about what you have to say??? They are not interested and will not buy anything. You are wasting your time as well as theirs.

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