How to search your PC with Google DesktopWritten by Nowshade Kabir
In this era of Internet, most people are frequent users of computers. Many of us use computers through out day, accumulating morasses of information in various formats, which include email, digital photo, word document, spreadsheet, presentation file, ebook, article, other downloaded files, music, visited web pages, and many others. We stuff them in multiple folders in our PC. Before we know it, our hard drives become a storeroom of misplaced items. As a result, finding a needed file of information some times become a daunting task! The search function integrated to Microsoft Windows is not a big help either. It requires you to know, albeit vaguely, where file could possibly be located. If your data storage is significant and you made a search on your whole hard disk, it might take ages to get search results and, then again, there is no guarantee that you will find right file. Frustrating? Thanks to new Google Desktop Search this is about to change! What is Google Desktop Search? Google Desktop Search is a free downloadable small program, which will quickly and easily find your files no matter where in your hard disk they are stored. The great thing about this program is by making your computer searchable, this program frees you from having to manually organize and sort your files, emails, and downloads. You no more have to mull over where in your PC information you are looking for is residing – in your email, files or web pages that you browsed recently. At present Google Desktop Search works only with full text in Outlook and Outlook Express email, text, HTML, Word, Excel and PowerPoint files, AOL chat, and Web pages viewed through Internet Explorer. Other files like PDF will be probably added in future version. How it works? Google Desktop Search is fairly easy to download and set up. The address for downloading program is http://desktop.google.com. Once you installed program, it begins initial indexing process of your hard disks. This may take several hours for an average size disk. The one-time indexing process only works when computer has been idle for more than thirty seconds. Indexing for Google Desktop Search is an ongoing process, new files and emails get updated automatically. The search index created by program resides on your own computer. On your system tray you will see a swirled icon in Google colors, by clicking on it you will open regular Google search page with addition of Desktop along side with other search areas. Once indexing is done, files are searched in under a second and results are impressively precise. The top bar shows quantities of files found under four categories, which include emails, files, chat and Web history. The results are shown in much same way as regular Google interface. You can choose to see relevant results from all or any of categories. You can also sort results by relevance or by date. By clicking on any result you open file in respective application software.
| | Successful websites don't set out to sellWritten by Glenn Murray
Successful websites don't set out to sellBy Glenn Murray - Copywriter * What are websites? Are they sales tools for vendors and service providers, or are they electronic guidance for potential customers? Put simply, are you selling or are you helping? Your answer to this question may determine success of your website. So think carefully... How we define what a website is all depends on which side of fence we're on. I suspect that most - if not all - vendors and service providers would say their website is a sales tool. But this is a fundamentally flawed perspective. Adopt this position, and sooner or later you'll pay for it. To really understand what a website is for, we need to think about who Internet serves. It's tempting to think cynically and argue that it serves commercial interests, but that's getting cart before horse. The Internet serves buyers and information seekers. That's what most people use it for. What your visitors are really looking for is a website that helps them. A website that helps them buy when they want to buy. Helps them understand when they want to understand. And - most importantly - a website that helps them decide when they want to decide. So if you really want to build trust, credibility, authority, and site loyalty, helping visitors is way to go. Of course, that's not to say you have to do it for free. We're all in business to make money after all. In fact, main aim of many of your visitors will be to buy something. But it's important that you focus on them, not on you. For example, your visitors don't want to know what you have to sell. They want to know what they can choose to buy. If your primary focus is sales, your visitors will pick up on it. To generate revenue from our websites - either directly or indirectly - we need to build them to help our readers. Don't start by asking "How can I sell?" Instead, start by asking "How can I help?" (Even "How can I help them buy?" is a step in right direction.) We need to build our websites from ground up to be a form of online help. Think of your website as a cousin of online help provided with Microsoft Office. (If you think of Microsoft's help as slow-witted cousin, you're on right track...) I worked as a technical writer in software industry for 9 years, writing and managing online help for software programs. And key to successful online help is to always try to answer one simple question: What does reader want to know? We knew they wanted help, but did they want reference information or how-to information? Did they want to know how to get started or how to get out of trouble?
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