This article was written to teach my members how to get clients for ISP websites, but it can work for almost anything that you are selling to local businesses.I advise that you try for mom and pop shops where owner is on premises.
Rule #1 Always treat receptionist as owner because he/she just may be owner.
Rule #2 If receptionist does not like you, you will probably never see owner.
Rule #3 If you do see owner, remember owner may rely on their receptionist's opinion.
Here is what you say when you go in door:
"Could you tell me person that is in charge of your website?
or better yet
"Are you person that is in charge of your website?"
DO not ask "Do you have a website?" They will say yes and you are done, or they will say we don't want one" so don't ask that.
If they say they do not have a website, ask, "If you did have one, who would be in charge of it?"
This will tell you person to talk to and usually will get you past receptionist.
When you talk to person that is in charge, introduce yourself as a local ISP, and offer your services.
You will have to ask questions and get them talking. The more they talk more you will find out what it is you can do for them.