How to create your logo (Part 1)Written by Granny's Mettle
For a businessman, image is everything. Big companies invest a lot to have an attractive, dynamic, eye-catching image to brand their identity. These eye-catching visuals are commonly known as logos.A logo is a name, symbol or trademark of a company or organization, made up of text or symbols arranged to convey a distinct and unique message. It leaves a greater and lengthier impact than words alone that's why it is simplest and most direct way of promoting one's business. On web, a well-defined and thought-of logo decides whether your site is worth browsing. It is literally first piece of graphics that visitors see, that's why it is important to make that moment count. Text or Symbol Logos There are two types of logos: text logos and symbol logos. A text logo is made up of words and type fonts. Type fonts usually come in all shapes and sizes. Different strokes make impressions to different folks. A thick font may convey strength and power; while a script font can say that you’re a person of elegance and austerity. On other hand, a slanted typeface expresses movement and motion. Hence, your very own company name may be created as a company logo. Provide a type font that displays your intended qualities and your all set. A symbol logo uses an image or illustration to convey an actual or abstract representation of your business. It is less direct than text. However, because of its ambiguity, symbols often leave an open space for a wider and much different interpretation of what business is about. Symbol logos may either take on a company name, or create an entirely new symbolic meaning.
| | Creating Painted Effects with illustrator 7.0Written by Carla Ballatan
Newer versions of software program Illustrator gave us useful features to dig in. Still, no matter how happy we are about new features, time after time, in process of making our designs more creative and innovative, we turn on old tricks of program. Creating painted effects using Illustrator is an old trick. Now and again, you’ll find this trick useful.So, we give you some tips and directions on creating your very own painted image with Illustrator. If some of you have newer or older versions than Illustrator version 7.0, you might find that some paths in directions here have been slightly altered. So here we go… First, type out a letter of your choice, let’s say a letter E, and create some polygon shapes to fit behind it. Try out small squares for letter E and make sure shapes would fit behind letter. To send out four squares at back of letter E, select squares with your “black arrow” selection tool and click OBJECT-ARRANGE-SEND TO BACK and voila! You have now four boxes behind your letter E. Then, select letter E and create outlines for it by clicking TYPE-CREATE OUTLINES. To change shapes into compound paths, Select CTRL-A and then OBJECT-PATHFINDER-DIVIDE. Don’t be afraid of making mistakes. The CTRL Z command will take you back to every step you took. Now, it’s time to select parts of your shape, change its colors and pull individual shapes apart from one another. You can do all of this by using direct-selection tool. After pulling shapes apart, rotate some slightly by selecting your rotate tool. After doing that, add some effects that would make shape’s paths slightly roughened. Choose FILTER-DISTORT-ROUGHEN to create this effect.
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