Copyright 2005 Ron HuttonDo web surfers really bookmark websites anymore? A good friend and very successful marketer online recently said to me, "Ron, bookmarks are a complete waste of time." It was said so matter-of-factly, that we were off onto some other topic in next breathe.
A little later, as I was returning to Breakaway Marketing World Headquarter, this very brief conversation popped back into my head and I asked myself... "Is he right?" "Are bookmarks a complete waste of time?" I visualized favorites list that I've developed in my own browser's memory bank and I thought if I lost that list, I'd have to reconstruct it and I utilize my favorites folders constantly.
Bookmarks aren't a complete waste of time, especially considering that it only takes a couple minutes of your time to set up a bookmark link that will put your bookmark at top of favorites list every time.
There's a little trick that I'll share with you that you've probably never seen before and you can download a text file with exact scripts to modify for your own use.
We're going to shift gears from bookmarks to autoresponders for a second, and as you follow along you'll see connection. Trust me.
When I set up a new autoresponder series I always incorporate following copy into first message. Here's what it might look like...
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Hi New Autoresponder Subscriber,
Welcome. Thank you. Congratulations. This is just super!
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