How to Market Your Website by Creating a Web Presence - Part 2Written by David Notestine
Strategic trusts are made up of energy, time, trust, communication and commitments towards these opportunities. Over time, as one learns to work with one another and you become dependant upon each other, trust is born. Employees, other websites and webmasters, software, product suppliers, cgi scripts, advertising relationships, repair people, sales people, lawyers, accountants, customers, competitors, bankers and basically every person or mechanism you become involved with in your business becomes either a failed or successful strategic alliance. Successful ones are those that pay off in profit or helping you to reach your goals. The failed ones go away and gradually you collect successful ones with your business also becoming successful.How do you find successful opportunities? Whether you are a successful businessperson or one just starting out, think what it might take to be successful. In beginning, in a real world business, if you have a storefront or an office, you may have to go out and build opportunities. An insurance salesperson that joins Chamber, goes to church and is involved in their community is building a luck base for opportunities that enable them to sell insurance policies. They are building roads to their business. Thus, potential customers will call and visit when they need insurance. It's a numbers game. The more people that know what insurance salesperson does as a profession, more sales that will be produced by sales team. These roads could include 8 x 10 signs in windows of other shops on your block. Running newspaper ads, banner advertising, etc, are also roads that point to your business. It's same for your website. Build roads and have signs that point to it and keep building them. Never stop or your business will become stagnate. Then, you must have content that makes your customers keep coming back. With roads to your business, visits will start immediately. Put enough signs up today and you will get a few visitors tomorrow. The more signs you put out, more visitors you will get on any given day. If you have 100 signs out and you get 10 visitors a day, put out 200 signs and you will get 20 visitors a day.
| | Are You in the Marketing Big House?Written by Reggie Brown
Marketers Online are truly a curious bunch. Some are successful beyond belief - earning thousands seemingly at will. These guys live dream of every aspiring Online Marketer. They are very talented promoters that use classic marketing techniques that are complex yet simple.What do I mean Complex Yet Simple? Marketing techniques are only complex to marketers who aren't familiar with them. The old saying remains true..... Practice Makes Perfect. To experienced marketers who use classic marketing techniques (Guerilla Marketing) often; marketing is a piece of cake. These guys are commonly called Marketing Gurus / Experts. Who says you can't be a Guru? Are these so called experts that much different than you or I? Don't they bleed red blood, pay taxes and put on their slacks one leg at a time like everyone else? Please don't allow personality and status get in way of your Success. Anyone that can use classic marketing techniques can be successful. So-called Marketing Gurus don't own rights to Success Online. So who's in Marketing Big House? Definitely not successful Gurus. They live life to limit. After all these marketers are more than likely rich - at least ones who aren't lying to their loyal customers. The ones in Big House are marketers that don't understand very basic and doable marketing techniques - such as two step ads, effective sales letter writing and direct mail / email. They are trapped in what I call No-salesville. Don't laugh. I've been there and its no fun at all.
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