Your book expresses your wondrous information, your creativity, your genius. It's your dream come true. Or is it? You have already tried a few venues--maybe an expo, book signings, press releases, book reviews, distributors, wholesalers, speaking and book tours.

Now, there is a new way to market those unsold books. Use Internet. And you don't even have to have your own Web site or spend money.

Get ready to create a continuous, passive income. Be ready for those checks and charges coming your way often!

What Kind of Books Can I Market?

Depending on your passion, your willingness to learn a new way, and putting energy into your campaign, you can market any kind of book: how-to, non-fiction, fiction, short special reports, booklets, training manuals, workbooks, poetry, short stories, articles.

Sell your Print Books and Create New eBooks

If you already have a print book, you can still sell it Online. One way to draw attention to it is to write a short eBook on same subject. This won't take long.

Make this eBook around 10-25 pages. You can take information right from your print book. Just copy and paste information on one topic, perhaps one chapter. Reduce number of stories to keep it short. Then add a new introduction and conclusion. People on Net want straight-to-the point information.

Better than such offline promotion as press releases, talks, or book reviews?

Better than search engine placement, banner ads, ezines and news groups?

Yes! The number one way to promote your self and your products is through informational how-to articles that you send to hundreds of opt-in ezines, announcement groups, and Web sites.

Content is still King on Internet. People want your free information. That is why they go Online. When they see your useful, unique information, they will be more inclined to buy your books or other products.

Where to start?

1. Find an existing article or excerpt.

First, look through your files for information already created, or check out interesting parts of your already written book. Take excerpts or parts and think of what audience they will help.

2. Target your article to your Web site buyer or other group that will buy Online.

Without a specific audience such as entrepreneurs or small business people, your article may lose cohesiveness and continuity. People loose interest if your article is disorganized.

3. Write a new introduction for your article.

Mention your audience's main problem. What questions do they need answered? If you don't give them benefits with how-to's, valuable resources, or tips, they will delete your message. Be sure to answer their challenges and needs.

4. Write what ezines want.

Reach 25 opt-in ezines plus reach 500,000 subscribers to Web site ezines daily. Most opt-in ezines, article announcements, and Web sites that use articles from 500-1500 words for new content. They want you to write them with up to 65 characters per line. To be published, what you send out must be useful, interesting, and written is a simple way.

5. Write for your audience.