However, there are two simple ways to insert a vertical divider line...

1. Create a "Graphic" Vertical Divider Line

You may insert a graphic image (.gif) as your divider line and align it next to your paragraph. Although you'll be forced to use this method if you need a divider line that has an odd shape or color, this is not most efficient method.

By using a graphic as a divider line, you'll risk graphic line not being lined up correctly when others view your web pages. Also, it could slow loading time for your web page.

This method should only be used if necessary.

2. Create a "Thin" Table to Divide Your Columns

If you simply want a line to divide your web page sections, best way to do so is using a table.

Simply create a table between your sections (you may have three columns with middle column becoming divider line.)

You can make column as small as "1 pixel or percent of table" wide, or larger if needed.

Also, you can select different colors for this table to match your web page colors.

If you are like a lot of webmasters you're losing a significant number of visitors as soon as they get to your front door . The Main Page on any site is doorway to rest of content of that particular site. But, BIG question is ....will door open? Will visitor turn knob and push through main page to see what's really in there?

We faced this situation recently. We had what was a very pretty web page. That's not just our opinion, many visitors commented very positively on look of main page. Some even went as far as to copy design completely and place it on their own page (but that's another story). The problem was that a good percentage of visitors never went beyond main page. Something had to be done, and done fast.

Following is what we did to dramatically change click through rate on our site pages. After implementing these changes we saw a 200% - 300% increase in our internal traffic.

1) Tighten up on load time.

The graphics files got reduced and used more efficiently. Some of nonessential copy got turfed too. We also took out virtually all outside links from main page. The result is a sleeker looking page that is more efficient in delivering message about rest of site.

2) Ease of Navigation.

All main category pages are clearly listed on sidebar. Each category page is a site unto itself with it's own navigation features and links to all other site categories are still listed on sidebar. This repeated but tasteful use of same links and graphics on every page greatly increases load time on subsequent page views.

3) High Value Perception.