Successful public speakers know that just because you are talking to a large group of people does not mean that you cannot connect with them as individuals. Any audience has common fears, hopes, or circumstances. Focusing on these common threads allows you to address entire group, but make each of them feel understood as a single person.

The Affiliate Manager Relating to Affiliates. It’s vital that a manager utilize tools that allow him or her to quickly ascertain how affiliates are performing and what guidance they might need. A generic guide explaining ho to get started with an affiliate program is a good start, but affiliates will also need someone to step in and offer coaching and encouragement that relates directly to their strengths and weaknesses. Without a relationship such as this, there is nothing to stop successful affiliates from jumping ship when a competing program decides to start a bidding war on affiliate commissions. Affiliates who are only moderately successful are likely to simply give up and tell their friends affiliate marketing is a scam.

I am frequently asked how to create and send HTML email, usually with regard to how to broadcast it to a mailing list. This article presents various options available to you.

How to create HTML email:

Creating content of an HTML email is very similar to how you would create a basic web page. Just use your normal web page editor, such as FrontPage or Dreamweaver (or even Notepad can be used, in conjunction with a browser to preview code), and construct a web page in normal way, saving it as an .html or .htm file.

You may consider creating an HTML email template that you can use as a basis for all your future HTML emails. If so, once you're happy with basic look, save it and then just open and re-edit for your future emails.

There is an important difference that you need to remember between writing HTML for your web site, and writing HTML for email.

All URLs in your code need to be absolute, rather than relative, for all links and images, eg. http://www.yourdomain.com/image.gif, rather than something like just image.gif. This also means of course that any images used in your HTML email need to be stored on a web server, same as when you use images on a web site.

How to send HTML email:

To send HTML email to an individual, such as to yourself in order to check on its appearance, you can open web page (i.e. HTML email) you have created in latest version of IE (File -> Open...), and then click File -> Send.

However, if you're creating HTML email for use in email marketing, you will normally want to use a completely different tool in order to send it to numerous recipients.