It even surprised me.

Yes, even though I have been pointing out possibility since July, I was shocked when I heard news as well.

You see, I was sure we were at least a year off from this glorious day.

The News

Yahoo has had a little facelift, which you've probably read about by now. The real news is more important for your site - “My Yahoo!” page looks different too.

On September 28, 2004, surfers who logged in to their personalized Yahoo area saw an announcement explaining RSS and Atom files that show updated information to a website as content feeds, effectively pushing news feeds into mainstream.

The new look to this section of Yahoo was presented as a full page ad to every single account holder upon first log in that day, and even now, there remains a notice posted.

When I logged into my page in "My Yahoo!" section, I saw a big difference in number of feeds left to choose from, as well as in way they were presented.

Currently, RSS module boasts "150,000 sources". If your site isn't one of them, its crucial that you act now. If you have one and you’re not getting results you’d like from your set-up, there are small changes you can implement that will make a huge difference in your listing.

Best results aren’t as easy as submitting your feed now, but you’re still within window of opportunity - if you do it properly.

What News Could Mean For Your Site If You Act Now

One of my clients recently called this "the back door into Yahoo". Whether that statement is accurate as far as getting included, or receiving an increase in rankings within Yahoo's search engine via your feed, depends on your site, and whether you create your feed correctly.

But many feed publishers are reporting that submitting your feed prompts Yahoo spider to crawl your site as well.

If you could use a daily stream of traffic from even a small portion of Yahoo's estimated 20 million users, this could be your final wake-up call. You’ll want to learn how to create a feed that gets well listed immediately.

This is because Yahoo will still need hundreds, perhaps thousands more, even if it only intends to list “creme de la creme” of submissions it gets. Being in that group is as easy as submitting your feed.

So you have a beautiful website that you paid a pretty penny for and you are completely happy with it ... except no one can find it. Many web designers do not understand search engine positioning, so when they design your website little or no thought is given to elements of design that may affect your rankings on search engines. On other hand some search engine positioning companies offer services that will boost your rankings but at expense of your design. A good search engine positioning company can get your website ranking for key phrases without affecting overall design and navigation of your site. You can make small changes to your website on your own as well utilizing tips noted in this article. There is a happy medium, you can "have your cake and eat it too."

The first step in designing a website that will rank well on search engines is to build proper table structure. This framework for your website will easily guide search engine spiders through your site taking route you want them to. A good table structure is essentially a map to spiders, it guides way as they travel through your website.

A standard website should use table structure below:

This table structure is very beneficial to your website ranking as it guides spiders to text rich, most important content of your site as quickly as possible. The spiders will enter your site at first table, header, and then travel through to empty cell in row 1 of second table, next stop is your content area, "meat" of your website. After going through your content spiders will then continue onto row 2 where you have inserted a table holding your navigation, if your navigation is image based, as most is, it holds very little content that matters from spider's perspective. The spiders will then follow through to row 3 where you have your footer, a place to add in valuable text links rich in targeted keywords.