FAQ pages are an often overlooked way to generate free traffic to your website. Many people don't realize potential they have. Here are seven tips for using your FAQ page for traffic.
1. Put each question, and answer to that question on a seperate keyword rich page. By doing this you are developing content for your website that is on topic, search engine friendly, and easy for visitor to find, both from your website and in search engines.
2. Research keywords people are using to find information on topic of your website, these are FAQ's you should be answering as well as questions asked by your customers. Many times it is easier to rank well in search engines for these terms. Answer common questions on topic of your website, not just questions about your product.
3. When doing your keyword research use phrases like "how to", "learn", and other phrases a person might use when looking for information on a specific topic.
4. Put chosen keyword people are using to search for your topic in title of page, and naturally within body of page. Make page simple with little or no graphics and a link back to both index of your FAQ and your home page.