How To Use Database Marketing To Skyrocket Your Online Profits

Written by Tony Newton

Database Marketing isrepparttar gathering and storing of specific information about your prospects or customers. This information is usually stored in a database program on your computer. You would then userepparttar 139249 information to market and advertise to them. It can save you time and money because you can target your promotional efforts to your best prospects or customers.

The Types Of Information To Collect

The information will vary depending onrepparttar 139250 product or service you're selling. If you're selling a product that costs $2 you wouldn't collect information about their yearly income. If you're selling web space you wouldn't collect information about what type of books they read. The basic information you need would be all their contact information, purchase history, and birthday. You will need to decide what other information would benefit your business.

How To Collect This Information Online

It's pretty easy to collect this information online butrepparttar 139251 hard part is getting people to give it you. The best way to collect this information is to give them something FREE in return. Ask them to fill out an e-mail survey before subscribing to your free e-zine. Tell everyone who visits your web site they will get a free e-book when they fill out your online questionnaire form. Ask them this information before they sign up for a free contest at your web site. Sometimes you have to give a little something to get a little information online.

10 Ways To Have People Keep On Coming Back To Your Site

Written by Darren Yates

1: Original and Fresh Content

Present your visitors content they cannot find anywhere else. Not all your content has to be 100% original, but a good percentage of your site should have original content. People are more likely to read information they havenít read before. Add new content to your site regularly.

2: Surveys

Hold a survey/poll on your site. Or have visitors email their vote or opinion. People love to give their opinion. They'll also come back to checkrepparttar status ofrepparttar 139130 survey and again to viewrepparttar 139131 results.

3: Prize Draws

Hold a monthly prize draw on your site. The prizes should be something of interest or value to your visitors and of course related to your site. Most people who enter will continually come back to your site to checkrepparttar 139132 results. Keep it monthly don'y be lazy and make it tri-monthly or six monthly. You can also list your site on a prize draw directory and draw even more traffic.

4: Quizes

Run a quiz or a series of trivia questions. Postrepparttar 139133 correct answers weekly on your site. The people who take part will want to come back to your site to see if they were right.

5: News

Supply news stories related to your site topic. People want current and up-to-date news. If you can be their first source, they'll become repeat visitors to your site.

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