How To Track Your Online Ad Response

Written by Chee Wee

It is crucial for every marketer to accurately track his advertising results. Inrepparttar direct marketing industry, marketers trackrepparttar 131955 responses to their direct mail pieces so that they know which ads work, which headlines are winners and which products sell.

Forrepparttar 131956 online marketing world, it is just as important to track your ad results. Knowingrepparttar 131957 exact response rate to your advertisement enables you to know how well it performed and this knowledge can help maximize your profits.

If an ad is not performing satisfactorily, improve upon it. Changerepparttar 131958 headlines, ad copies, graphics or layout and re-testrepparttar 131959 ad. Ifrepparttar 131960 problem lies withrepparttar 131961 medium which you are using, dump it from your campaign.

Always test your ads on a smaller scale before launchingrepparttar 131962 full campaign. That's how successful marketers do theirs.

Tracking your ad results also allow you to verify thatrepparttar 131963 publisher has delivered his part ofrepparttar 131964 deal fully, especially if you are paying on a per-click basis.

The most basic way to track online ad results is to measure clickthrough - how many people clicked on your advertisement. There are other vital measurements such as conversion ratio. But measuring clickthrough is good for a start. I have outlined two methods of tracking clickthroughs below:

What EVERYONE Wants on the Internet!

Written by A.T.Rendon

It does not matter what you are looking for onrepparttar Internet because everyone wantsrepparttar 131953 same thing.

Whether you are trying to find out about:

apples, business, cats, dogs, energy, food, garbage, health, insurance, jersey, knowledge, love, manuals, neon, orbits, people, queens, rubies, stars, town, ushers, valets, women, x-rays, yahoo orrepparttar 131954 zoo.

EVERYONE wantsrepparttar 131955 same thing:

1. To find more INFORMATION on a subject.

2. To find PEOPLE with similar interests.

Basically, what you want to establish is your own personal community of information and people.

Some refer to this as your niche or target audience.

Where does your search begin?

The question gave yourepparttar 131956 answer; start your research with your favorite search engine.

1. Search Engines and Directories.

Top Ten Search Engines:

I use Google.

That is where I begin my research.

Then, I suggest you hit at leastrepparttar 131957 top 5 Search Engines And Directories.

For a list, via Auto-Responder, ofrepparttar 131958 "Top 10 Search Engines and Directories!"

Send a blank email message to:

Here isrepparttar 131959 List ofrepparttar 131960 Top 5:

1. Google:

2. Yahoo:

3. AltaVista:

4. Excite:

5. AOL:

Reviewrepparttar 131961 Top 10 results ofrepparttar 131962 "keywords" used in your search. Do it from each ofrepparttar 131963 Top 5 Search Engines above.

This will give you a solid lead to begin your quest. Because your next task is to visit those 50 web sites.

Weed outrepparttar 131964 useless or dead links. Begin to form your community.

Bookmark all web sites that hold interest and promise.

When did you first discoverrepparttar 131965 Internet?

It is a mysterious, scary, exciting, fun, never-ending adventure that is full of daily learning experiences.

Whatever reason brought you torepparttar 131966 Internet, be it personal business, curiosity. you will soon discover thatrepparttar 131967 Internet is all about communication.

In fact,repparttar 131968 Internet = Global Communication.

And,repparttar 131969 foundation of that Communication, is email.

Therefore your next step is to reach out and "touch" that [ "community of people" ] you seek by sending email.

ALWAYS without resorting to SPAM.

Because it is against Internet rules and because it creates more problems that it solves. SPAM is out.

Withrepparttar 131970 list from above, decide if it is important to your quest to contactrepparttar 131971 web masters of each web site.

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