To find answer to what make these salespeople so great I studied them. Here's what I found each one had in common.

#1. They all studied their potential customers to learn their needs and desires.

#2. They were all creative and knew how to target only people that had a need or desire for product or service they were selling.

#3, They each had determination.

The first trait I'm sure all of you reading this article have. You can all ask questions. Just make sure you fashion your questions in a manner that gets you information you need to learn person you're asking needs and desires.

By now I'm sure you're saying to yourself, "Yea, but how can I sell snow to people that already have more snow than they know what to do with." To do this you will need to have second characteristic of super salesperson.

Creativity is something we all have. It's just some of us don't know it. Here's how I found answer to how to sell snow to Eskimos. I posted a question on marketing consultant Willie Crawford's message board at:

http://www.williecrawford.com/cgi-bin/index.cgi

2. FREE lessons on make-up, sewing, hair styling, skin care, gardening, building a pergola/deck/retaining wall .. list is endless By seeing how to get best use out of your products they're likely to buy a range of accessories and essential items to help them achieve results they're looking for.

3. Open day ... this is ideal for gardening centres or hardware stores where they can offer workshops and demonstrations on tasks that are specific to needs of their customers … landscape design, installing a sprinkler, home handyman tasks, building etc. This is similar to 'FREE lessons' idea above.

4. Hold joint promotions with other businesses. You can offer their products as FREE gifts when customers purchase at your shop and vice-versa.

5. Free gift with purchase - you could offer a FREE T-shirt valued at $25 with every $50 purchase. The value to customer is $25 but your hard cost is a fraction of that amount so it's perceived to be more beneficial than a discount is (in eyes of your customer) and it's much healthier on your bottom line than offering a $25 discount.

6. Buy one get one FREE. (same benefits as above).

7. FREE mystery gift up to value of $500 with every purchase over $xx.

8. FREE gift for cash payments over $xx ... instead of paying Banks merchant fees you're rewarding your customers instead. It's costing you no more however it's encouraging your customers to buy from you and therefore will increase your sales volume.