How To Get The Most Mileage Out Of Running A Contest

Written by Denise Turney

Before you set up your contest, ask yourself a question. Think aboutrepparttar make-up and demographics of your target audience then ask yourself, "Why am I running this contest?" Your answer will help you focus and insure that you run a contest that complimentsrepparttar 125169 products you sell at your web site. At times this may call for a bit of control and reservation on your part. Let me give you an example. A cash giveaway will attract loads of visitors from every market. After all, not many people will turn downrepparttar 125170 chance at gaining free money. But every market is not your market. Every consumer is not your customer.

If you are running a contest to pull in traffic to boost your site's appeal to advertisers then a cash giveaway will prove to be an excellent vehicle at pulling in visitors. If, however, you are running a contest to gain repeat visitors to your site or to increase your sales, you will gainrepparttar 125171 most benefit out of running a contest if your contest aligns withrepparttar 125172 products you sell. Think about this. Your company sells musical instruments. To boost your sells you could run a contest whererepparttar 125173 grand prize winner gotrepparttar 125174 once in a lifetime chance to accompany their favorite musician (who usesrepparttar 125175 same products your company sells) to an awards ceremony.

I have seen online businesses run contests that have no connection withrepparttar 125176 products that they sell. It is not uncommon to hear these business owners say, atrepparttar 125177 end ofrepparttar 125178 contest, that they gained lots of traffic whilerepparttar 125179 contest ran but their sells remainedrepparttar 125180 same. It doesn't take much effort to hearrepparttar 125181 frustration in these business owners' voices. When you visit their site and read up onrepparttar 125182 contest, it becomes easy to decipherrepparttar 125183 problem. The contest has no connection withrepparttar 125184 productsrepparttar 125185 company sells.

Add "wow!" to create a buzz!

Written by Steve Nash

Why is any site special?

Is it becauserepparttar site is unique? Is it becauserepparttar 125168 site loads repparttar 125169 quickest, hasrepparttar 125170 freshest content, is easiest to use, or containsrepparttar 125171 best resources? Isrepparttar 125172 site so useful or so much fun that people SIMPLY CANNOT stop talking about it?

You guessed it, it's all ofrepparttar 125173 above (and more!).

Making any website a "wow!" takes time, and there really are no quick-fix solutions. But it is possible to make your site special - a site that visitors bookmark without you asking; one that they willingly tell ALL their friends about.


Use your brain! It is *the* single best resource you have when trying to create a website with wow-appeal. It is vital you use your brain to be creative, to be inventive, to be different! (I mean just how interested are you in yet another version of (the brilliantly simple) ?)

If you have yet to build your site, I can recommend Site Build It!, however ( Site Build It! lets you use your brain, lets you explore your passion. It providesrepparttar 125174 tools to allow you to build (and promote) a site that pleases bothrepparttar 125175 search engines AND site visitors. Quite simply, you concentrate on your business (or passion), let Site Build It! dorepparttar 125176 rest!


Intelligent and imaginative use of these excellent services WILL make your website a compelling place to visit, a website with "wow!" Add a newsfeed

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