Copyright 2005 Anthony Vita
Web Hosting is a service. Auto mechanics also provide a service. How would you decide which mechanic is best for you? Price? Experience? Reliability? This is same line of thinking that should go into deciding which company should host your website.
It is very common to see choices centered around price, especially with so much competition in hosting business. It is not uncommon to see hosting plans range from free to upwards of $50 per month. However, if you happened to see a sign on street that said "$2 mechanic inside" you would probably drive right by, right? How good could a "$2 mechanic" possibly be? Why would a mechanic with skill and experience charge next to nothing for their service? Certainly, it is worth paying a mechanic. You don't want to be overcharged, but you do realize an experienced mechanic has value.
This example is very similar to hosting world. Some may argue a car is more important than a website. Tell that to bed and breakfast owner who does 90% of their booking via their online reservation system. If your business depends on a website to either completely drive or supplement sales, you know how important a website can be.
When it comes to choosing a host, there are not enough choices centered around experience and reliability. These are foundations for any good company. A mechanic who has worked on cars for 10 years is going to be more familar with his trade than a mechanic who only has 2 years experience. If you were deciding on a mechanic, wouldn't you lean towards one who has worked on cars for a longer period of time and perhaps comes on a good recommendation?