How To Buy At Wholesale Prices

Written by Mark Eastwood


Before we get into specific sources I need to dispense some general rules about dealing with wholesalers. The first is that you need to MAKE A SMALL EFFORT to be able to deal with them. Let me explain why as I’m sure your brain is telling you that surely they should make it as easy as possible to be able to deal with them – NO THAT IS WRONG!

For example - atrepparttar top ofrepparttar 110033 chain you will haverepparttar 110034 company that makes a film. They want as many people inrepparttar 110035 world to then buy that film. Their job is to advertise and create as much interest as possible. Having createdrepparttar 110036 demand there is no point ifrepparttar 110037 consumer can’t get hold ofrepparttar 110038 product so to supplyrepparttar 110039 product we have countless retailers who will sellrepparttar 110040 film. We are talking high-street stores, supermarkets, corner-shops, Internet stores, mail-order and YOU.

The wholesaler isrepparttar 110041 middleman. Its job is to take stock in bulk fromrepparttar 110042 film company and distribute it torepparttar 110043 many thousands of retail outlets, making a profit inrepparttar 110044 process. The film company does not want to get involved in dealing with thousands of accounts – it just wants to concentrate on what it knows best – making movies.

So what’srepparttar 110045 problem? Well a wholesaler is meant to be a distributor torepparttar 110046 retailer – NOT a retailer themselves. Givenrepparttar 110047 fact they are buying cheaply fromrepparttar 110048 film company, a retailer would be outraged ifrepparttar 110049 wholesaler sold direct torepparttar 110050 public. If this happened retailers would most likely not bother to sellrepparttar 110051 film companies products. This wouldn’t be good forrepparttar 110052 film company -imagine companies like Wal-Mart or Tesco not stockingrepparttar 110053 latest blockbuster releases.

So –repparttar 110054 wholesalers must keep uprepparttar 110055 pretence of not dealing withrepparttar 110056 public and only dealing with genuine traders i.e. retailers. This is why they erect a few barriers to put offrepparttar 110057 end user – howeverrepparttar 110058 good news is that we can EASILY slip in throughrepparttar 110059 backdoor by knowing what to do and by obeying a few golden rules.

Do not think for a second you are doing something wrong (you are not) and do not be nervous –repparttar 110060 wholesalers really want to sell as many items as they can, they really do want to deal with you, they just need you to ‘playrepparttar 110061 game’ correctly.

Because wholesalers are not dealing withrepparttar 110062 end-user you will find that they often appear inefficient and dinosaur-like. Remembering that they are not a retailer and so they often have lousy web sites (if they even have one). They also will advertiserepparttar 110063 RRP (recommended retail price). This isrepparttar 110064 price they recommendrepparttar 110065 retailer to be sellingrepparttar 110066 product for.

To getrepparttar 110067 wholesale prices you will generally (but not always) be required to join first (for free – avoid anyone charging a fee) before they give yourepparttar 110068 ‘real’ prices.

Let’s also bear in mind that as well as not wanting to upset their masters (the film company) and their customers (the retailers) a wholesaler will also NOT want to deal with millions of customers who buy occasionally, maybe only once.

So they would prefer to deal with traders who are going to spend bucket loads. How do they know this will happen – well they can’t possibly know if you are going to become a superstar or not and this is where we come in. Even if you want to buy for your own personal use – it’s ok - as long as you don’t tell them this.

DiGiTaLLy WaRpEd Forums

Written by Jake

This is just a forum to talk about everything and anything, or just a place to hang out if your bored.

Cont'd on page 2 ==> © 2005
Terms of Use