How To Accept Credit Cards

Written by Matthew Coers


If you plan to do business online, then your website will need to accept credit cards. For many,repparttar idea of applying for a merchant account sounds like a daunting task, butrepparttar 108568 truth is that building an online store is incredibly easy these days. The major credit card processing companies have improved and streamlinedrepparttar 108569 process of setting up accounts, and software companies have had several years to improve their software torepparttar 108570 point that it is easy for non-technical business owners to create and operate an online store effectively.

If you are interested in knowing how credit cards are processed, you can read our free article, “Credit Card Processing Issues You Should Be Aware Of”.

3rd Party Processors – The inexpensive way to start Forrepparttar 108571 beginning web entrepreneur,repparttar 108572 most important issue in credit card processing is how much product you think you can realistically sell in a month. If you are selling less than $1000 per month, then you will want to go with a “third-party processor”. PayPal isrepparttar 108573 most widely known and reputable third party processor, and you can easily set up an account with them HERE.

Unlike traditional merchant accounts, PayPal accounts are free to set up and cost nothing on a monthly basis. You will pay more per transaction with PayPal than you would with a traditional merchant account, but for low-volume start-up businesses making less than $1000 per month, you will gladly choose higher transaction costs over account set-up fees, monthly account fees, minimum charges, interchange fees, gateway fees, and perhaps worst of all, account cancellation fees (just to name a few).

Steps You Need To Take To Set Up A PayPal Account

  1. Bank Account – you will need a bank account for PayPal to deposit your funds into.
  2. Apply for a PayPal Account (you can access their account application here).

Traditional Merchant Accounts If your processing volume will be higher than $1000 per month, then you will probably want to go with a traditional merchant account. Credit card processing companies generally charge a minimum monthly fee that is approximately equal torepparttar 108574 amount of money you would pay to process $1000 per month. Generally speaking you can expect to pay around $50 per month in minimum charges for a merchant account. As you process more, your costs will go up, butrepparttar 108575 percentage of your gross sales that you pay for processing should go down.

Steps You Need To Take To Set Up A Traditional Merchant Account It is not difficult to set up a traditional merchant account, but you will need to follow several steps in order to pull it off.

  1. Get a business license
  2. Get a business bank account at your bank
  3. Make sure your web host supports your shopping cart system (you might even be able to get your shopping cart system bundled in with your credit card processing services for free).
  4. Try to determinerepparttar 108576 amount of business you will generate. Your credit card processing company will want to know how large each transaction will be, and how many transactions you expect to have per month.
  5. Negotiate with merchant account providers and establish your merchant credit card account (see list of merchant account providers).
Following are several merchant account providers you may be interested in contacting:
www.paypal.comPayPal allows you to accept payments instantly withoutrepparttar 108577 need to set up special accounts or sign long-term contracts. You will want to strongly consider using this one if you are processing less than $1000 per month.
www.totalmerchantservices.comTotal Merchant Services is one ofrepparttar 108578 largest resellers of merchant accounts both on and offline, and are trusted by literally tens of thousands of businesses of all sizes. They use First Data as their back-end processor.
www.merchantexpress.comThis is a well-respected processor that services both on and offline businesses.
www.expandyourbusiness.com CardService International provides a very helpful eBook that you can download for free HERE


When a Customer Has Done Everything to Get Your Goat

Written by Ron Hutton


Copyright 2005 Ron Hutton

You try to make your customers happy. You sincerely WANT them to be pleased with your products and service. You go out of your way to provide quality and integrity in everything you do.

So, why is it that every once in a while there's a customer who insists on totally, absolutely and completely pissing you off?

How long is a string?

There are some questions,repparttar answers to which, will always elude me. Are you with me on this?

I received an email message from a customer who must have not only have awoke onrepparttar 108567 wrong side ofrepparttar 108568 bed, but must have also found himself inrepparttar 108569 wrong bed, inrepparttar 108570 wrong bedroom, inrepparttar 108571 wrong house, onrepparttar 108572 wrong block, inrepparttar 108573 wrong city, and inrepparttar 108574 wrong life. As I read this message, I was seething with anger -my hands literally shaking.

Wanting to somehow reach through my ethernet connection to findrepparttar 108575 neck attached torepparttar 108576 head ofrepparttar 108577 person who could be so rude was my first priority.

What do you do at this point? How do you satisfyrepparttar 108578 irrational?

ANSWER: You don't.

Romans 12:20 says, "If your enemy is hungry, feed him; if he is thirsty, give him something to drink. In doing this, you will heap burning coals on his head."

This is what I attempted to do in my reply to Mr. Disgruntled. Here's a formula that you can use; and if you do this,repparttar 108579 satisfaction will outweigh - many times over -repparttar 108580 anger you initially felt.

Step 1: Stop. Closerepparttar 108581 email. Put downrepparttar 108582 poison mouse and walk away.

Step 2: Considerrepparttar 108583 situation carefully. Can you imagine a time and place where you might have blasted someone inrepparttar 108584 same way? Is there evenrepparttar 108585 tiniest hint of legitimacy torepparttar 108586 claim of this angry customer? Things aren't always as you might perceive them. There are always multiple sides to every story. Does this condone abusive behavior? Of course not.

Now, ifrepparttar 108587 answers are "no, No, and NO, this is unjustified", stick with this formula anyway. When you've done what's right, you'll berepparttar 108588 bigger person and your self image will be elevated.

Step 3: Now that you've cooled off, draft your reply. Answer question, comments and complaints with cool and exacting detail. Ifrepparttar 108589 complaint is a product problem, test it. Also understand that withrepparttar 108590 proliferation of different computer operating systems, your test results may not matchrepparttar 108591 results of others. Explain only what you know for certain (this version of this software on this operating system with this service package, etc.) Keep an open mind that your experiences are not always shared by others.

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