How Professional Ebay Auction Templates Can Boost Your Ebay SalesWritten by Thomas Haselhorst
Do you like to sell on eBay? It’s easy and fun, isn’t it? In fact, it’s one of easiest online business you can start almost overnight, without any major investments. That’s best thing about it. But do you also know that only minority of people selling on eBay are really successful and that most of them quit after a little while or run it only as a hobby. Yes, that’s true. Hard facts, but truth. So, what are secrets of those successful eBay sellers? Well, most important thing to become successful is a unique product. That’s first thing. In case you don’t have a unique product, you can sell products which are in high demand, eg. children clothing, designer clothing, digital cameras, etc. But you have to keep in mind that your item has to compete with 100 similar products – maybe even to a better price. So if you are selling products which are highly competitive, then your sales letter has to be DIFFERENT. No, not only different, it has to be UNIQUE. And not only unique!! Your listing has to be PROFESSIONAL.Let me tell you about our experiment. We have tried various listings for same item. And what do you think which listing got most bids? Right, listings with a professional UNIQUE design end up with 30-40% more bids. Can you imagine that? It was exactly same item. Just design of sales letter can make a massive difference in end price you may get. It’s just amazing. We have saying in German: “Das Auge isst mit”. The translation is something like: “If it looks nice it has to taste better”. Well, as we know this is not always true though, but that’s psychology of our human brain. If overall impression of food is good, an impulse is sent to brain: This has to taste good – I want to try that. It’s same thing with buying in a shop or on eBay. If auction website of item you are looking at looks nice, product has to be good and it’s more likely that you click on “Bid now” button. We have seen that many times and especially with our little experiment.
| | How Professional Ebay Auction Templates Can Boost Your Ebay SalesWritten by Thomas Haselhorst
Do you like to sell on eBay? It’s easy and fun, isn’t it? In fact, it’s one of easiest online business you can start almost overnight, without any major investments. That’s best thing about it. But do you also know that only minority of people selling on eBay are really successful and that most of them quit after a little while or run it only as a hobby. Yes, that’s true. Hard facts, but truth. So, what are secrets of those successful eBay sellers? Well, most important thing to become successful is a unique product. That’s first thing. In case you don’t have a unique product, you can sell products which are in high demand, eg. children clothing, designer clothing, digital cameras, etc. But you have to keep in mind that your item has to compete with 100 similar products – maybe even to a better price. So if you are selling products which are highly competitive, then your sales letter has to be DIFFERENT. No, not only different, it has to be UNIQUE. And not only unique!! Your listing has to be PROFESSIONAL.Let me tell you about our experiment. We have tried various listings for same item. And what do you think which listing got most bids? Right, listings with a professional UNIQUE design end up with 30-40% more bids. Can you imagine that? It was exactly same item. Just design of sales letter can make a massive difference in end price you may get. It’s just amazing. We have saying in German: “Das Auge isst mit”. The translation is something like: “If it looks nice it has to taste better”. Well, as we know this is not always true though, but that’s psychology of our human brain. If overall impression of food is good, an impulse is sent to brain: This has to taste good – I want to try that. It’s same thing with buying in a shop or on eBay. If auction website of item you are looking at looks nice, product has to be good and it’s more likely that you click on “Bid now” button. We have seen that many times and especially with our little experiment.
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