Why do so many marketers shoot themselves in foot?

It takes time to build an online presence.

Why do so many marketers go out of their way to lose business and credibility?

They do everything they can to destroy any chance of doing business with future customers. In many cases they not only lose a future customer, they destroy their reputation.

Some ways not to market.

1. Subscribe to an ezine and every time publisher sends out their newsletter, play email tag and hit them with an ad.

Do you think you'll make a sale?

I doubt it.

2. Use forged headers in you email.

What are you hiding?

If you don't want me to know who you are, why in world would I trust you with my money?

3. Send me an email saying, "You're receiving this message because we are both members of same opt in list."

Since I don't belong to any safe lists, you've started your sales letter with a lie.

In fact, I love everything about it, and find all aspects of it very rewarding. But something happened to me recently that I have to say has been most rewarding so far.

I received an email from someone who told me how they admired my site and navigation and realized how much work went into it. Then, very same day, I received an email from someone with a question.