Most Internet marketers worth their salt know how effective articles can be to generate promotion for their web sites. The major problem for many is simply writing article.

This article shows you exact steps I usually take to construct an article to achieve maximum publicity for my web site. By following this model you will be able to do same quickly and easily.

1. The Big Idea The very first stage is to get basic theme of your article. The inspiration for my own articles often comes to me when I am 'switched off' and doing something completely different.

The theme for your article should be closely linked to theme of your web site, in order to attract targeted prospects.

2. Write The Title And Introduction At first this is only a rough introductory paragraph or two, and I do not worry too much about exact wording at this stage. My introductory paragraph(s) simply tell reader what article is about. I usually write my first idea of a title for article at this point too.

3. Sketch Out The Content I brainstorm major points I want to cover, and write them down, one after other. I do not worry about their order, my major concern is getting ideas in my head down on paper. I may even write down odd sentence or paragraph to back up each point.

Once I've got basic outline, I look at order of points I am making, switch them around if necessary, and make sure I have written down everything I want to cover.

4. Fill In Content This is when real meat of article is written.

Each of points I have briefly written down before need filling in. I need to explain what I mean, and go into further depth.

You should not fill your article with affiliate links to sites you want to promote, nor link to your own web site unless absolutely necessary. Publishers do not like it and many will ignore your article. If you want to link to a quality in-context resource, link to main web site URL instead. You get ample chance to link to your own web site via resource box at end of article (more details below).

Also do not make any part of your article sound like an advert. Publishers are looking for quality articles that will be appreciated by their subscribers, not solo ads for your web site. You have plenty of room to link to your own web site in resource box.

For maximum chance of your article getting published, you are looking at an ideal length of around 800 words. I would also ensure it is not less than 600 words, or more than 1000 words - although I must admit I do occasionally write longer ones.

As you perhaps already know, article submissions can drive a huge amount of traffic to your web site for months if not years. The first step is obviously to get a good article written, with a suitable resource box at end containing a link to your site to drive traffic to your site. But without submitting your article effectively, all this hard work will be of little benefit.

In this article, you're going to find out exactly how to submit your articles in exactly same way as people like Terry Dean, Joe Vitale, and Jim Edwards have done before you.

And there's no reason why you can't achieve a similar level of success with your own article submissions.

There are three main distribution channels for your articles that you should concentrate on:

1. Ezine Editors

You need to find editors who publish ezines in same 'category' as your article - for example, if your expertise, and your web site, focuses on gardening, you should be submitting your articles to editors of ezines in same genre (of course, only if they accept article submissions).

To build up your list, you need to scour ezine directories (see list at http://www.submityourarticle.com/course/ezinedirectories.php) for ezines within your genre, check each ezine to see if they accept article submissions, and then double check with each editor to confirm that their details are correct, and that they still accept article submissions - you will unfortunately find many of listings are out of date, and some ezines are no longer published at all for whatever reason.

2. Announcement Lists

Another way to contact hundreds, if not thousands, of potential publishers, is through what we call article announcement lists.