Hollander Consultants Plunges into BloggingWritten by Matthew Bratschi
Hollander Consultants Activates Second Website in SeriesPortland, OR – With recognition of tremendous interactivity that web logs (or blogs) provide, Hollander Consultants has moved forward into a new era of information exchange by starting new website www.practicemanagementblog.com, second website Hollander Consultants has launched in recent weeks. “Hollander Consultants has provided practice management consulting to doctors in professions as diverse as dentistry, veterinary, optometry, ophthalmology, medical doctors and chiropractic for 22 years. Hollander Consultants is providing www.practicemanagementblog.com as a service to everyone that would like to know more about how to manage a practice or some other form of business,” said Matthew Bratschi, director of public affairs for Hollander Consultants. Hollander Consultants recently launched www.hollanderpressroom.com as first in a series of new websites designed to put Hollander Consultants brand into broader view in cyberspace. Hollander Consultants also has two additional websites, its main site www.hollanderconsultants.com and an online magazine, Solutions, at www.solutionsmags.com.
| | Blogging Explained in Simple TermsWritten by Elizabeth Kirwin
By now, if you haven’t heard of Blogging, you must be in a coma, seldom watch or listen to news, or never use internet. Bloggers are newest and most popular ‘authentic’ voice on internet. Blogging Defined First, let’s begin with an accurate definition of Blogging. Blog is short for Web Log. To blog is to upload text onto same place on internet daily, weekly, monthly, or at least with some predictable frequency. The best bloggers are trained professional writers, people who write because it’s their passion, and politically inclined individuals who need a bully pulpit for their ideas. Some bloggers are traveling long distance over an extended period of time, and they want to communicate with family and friends. The traveling bloggers do not have enough time to e-mail everyone – so they blog. Family and friends can check their blog for updates on their whereabouts, their adventures, mishaps, and golden opportunities while they’re on road. Is Blog a Noun, Verb, or Adjective? I have seen Blog used as a noun, verb and adjective. This means blogging is a thing, an active principle, and a way to describe something. If you want to blog (verb) and do it well, best advice is to blog on a subject you know quite a good deal about. Chances are, most people who blog with a good solid background in their subject area, do not readily run out of good material. Also, people who read blogs (noun) constructed in this way will walk away enriched, educated on a particular subject, and are more likely to return. Blogging as Gossip or for Profits As a professional writer and a creative writer, I am enjoying popularity of blogger (noun). Why? Because bloggers are bringing back respect for individual voice in writing. Their popularity is sometimes based upon depth of their knowledge on a particular subject. Or, as in case of bloggers who helped reveal true identity of White House Press Corps gay hustler Jeff Gannon, bloggers can turn a little vicious gossip into an international news story, which I personally find amusing and enlightening. Since bloggers uncovered this scandalous man’s double life, blogging has gained a great deal of attention. In fact, marketing and public relations firms are now using blogging as a tool in their whole package of increasing a client’s media visibility.
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