EMPLOYERS NOT THE ONLY ONES TO FEEL THE EFFECT

Bad employees not only affect an employer by driving down sales, costing company unwanted expenses due to negligence or simple lack of motivation, etc, but they affect customer as well. Of course, once a customer has experienced a bad employee, it automatically affects employer in obvious ways. Although this seems like common sense to most people, it is uncanny how most employers will overlook this fact, whether it’s because of time constraints to effectively deal with problem or lack of better judgment. Whatever case, it is a fact that sales get driven down and production slowed for a reason. That reason could very well be because of customer’s lack of satisfaction with whatever service he or she had received and that lack of satisfaction stems from bad employees.

FIND THE RIGHT PEOPLE TO START WITH

This is one of most important things you, as an employer, can do. Getting right people into your company to start with gets things moving in right direction at very beginning.

According to Chairman and CEO, Hal F. Rosenbluth, and Consultant, Diane McFerrin Peters, of Rosenbluth International, third-largest travel management company in world, “Most of us choose our spouse with care and rear our children with nurturing and compassionate attention. Yet, we tend to select people who will join our company on basis of an interview or two, and once they have joined, they often find that they must fend for themselves.

This contrast illustrates disparity between environments of family and work. But, given amount of time we must spend at work, wouldn’t we all be happier if we took as much care at office as at home to create a supportive environment? Wouldn’t we also be far more successful?”

The answer is yes.

THE CUSTOMER DOES NOT COME FIRST

It’s important to remember that if you want quality employees, your company must be of same caliber. If you expect to attract an employee who thrives to be as dedicated to business as possible, doing more than what is expected, and putting forth 110% without any consideration being given to employee’s personal needs, thoughts, and desires, you are truly fooling yourself. And, eventually, your business will suffer for it.

It’s obvious to most, by now, that benefits and perks play a large part in attracting employees. I need not explain many benefits that a company should make available to attract a good employee because it should be common sense to most, by now. I will say, however, that attaining a good employee must go much farther than just having a great set of benefits. After all, does a wonderful benefits package actually attract only good employees? Of course not. There must be more to it than that.

For customer to be served with best results humanly possible, a more modern approach to theory of customer satisfaction must be realized which is that customer should not come first; employee should. Therein in itself is one of most successful ways to attract a good employee.

When a business puts its employees first, many things can happen. To begin with, employee is happy. If employee is happy, service that employee provides to customer will be far more outstanding than if he or she were not happy. If service is outstanding, customer will be happy and that only spells successful results for business.

This does not mean that an employer must wait hand and foot on employee. No, it simply means that careful consideration to what an employee thinks, wants, and suggests should be considered. Do not treat an employee as if he or she is a factory robot working on a clock. Treat them as people. Treat them with respect by talking to them as people and not “talking down to them” as “employees”. In fact, a good idea would be to remove term “employee” all together. One successful company I know of refers to its employees as “associates”, thereby empowering their “associates” with a feeling of more respect and purpose.

EMPLOYEE LEADERSHIP AND FLEXIBILITY A MUST

THE MORE THE MERRIER

Every one of us comes from a different background with different experiences that led to different results. Because of this, each one of us brings something different to table. We each bring a different set of skills, knowledge, and experience that makes up diversity of us all. It’s in this diversity that we can flourish as a company.

Instead of everyone in an organization offering same, general aspect, diversity gives us more to work with. People with different backgrounds have different sets of skills or knowledge that can be lent to workplace. This gives a company more variety to choose from when it comes to employee results. Understandably, any company can flourish when it has more resources. The more it has, better.

With diversity on its side, a company stands a better chance at finding working solutions and in less time. Not only does a variety of experience and background provide a vast array of knowledge and skills, but it also sparks creativity among those involved. The creativity is sparked by those taking part in setting of diversity itself, not only supplying their own unique slice of diversity but discovering inspiration from others around them. This creates a brand new diversity in itself and adds to that which is already diverse.

WHAT’S GOOD FOR THE GOOSE IS GOOD FOR THE…MARKETPLACE?