a) TYPE OF BUSINESS

The first thing you need to consider is exactly what kind of business you want to build. There are generally two types of internet businesses out there: a full-fledged online store selling a product or service, or an informational website earning income from affiliate commissions and advertisements.

i) You might want to consider setting up an online store if you fall under one of following categories:

- You have a product that you are already selling offline, and want to use internet to increase your market.

- You provide a service (such as consulting or web design) and want to use internet to sell your services and increase your clientele.

- You do not have a product or service, but want to start an online store by partnering with a product manufacturer or wholesaler.

ii) On other hand, you might want to set up an informational website and earn from affiliate commissions and advertisements. This is possible if you fall under one of following:

- You want to create a website about something that you really like or are interested in.

- You want to promote an affiliate program or product that you like and want to tell world about.

- You want to provide information or compile advice from various sources regarding something that you are good at.

b) INTEREST

Another very important factor is your interest in topic or industry in which you want to do your internet business. It is not advisable to start an internet business relating to a lucrative industry such as online casinos, but you have no interest whatsoever in casinos, and worse if you have moral issues with running of casinos.

I just want you to be aware of some of common pitfalls you might encounter if you get involved in something that you are not quite interested in:

- If you have not much interest in a topic or industry, it will show in content and quality of your website. It takes someone with considerable interest to perform good research on topic, and to create a website full of relevant and personal information and content.

- Without continued interest, you will slowly start to find excuses not to work on your website. And internet business is a continuous love affair. It requires constant updates and internet marketing effort to enjoy good success. If you've lost interest and start to ignore business, your profits will also start to decline.

In short, internet business (like any other business) requires genuine effort and interest in order to succeed. And it is a lifelong love affair, not a one night stand!

c) INCOME OPPORTUNITY

How do you start a business on net? Well, network marketing opportunities available on internet is a good starting point.

Why?

There are several reasons. Let us see some of them:

1.There are excellent affiliate programs where you can join free of cost or at minimal subscription and take advantage of network marketing opportunities they offer.

2.Good companies provide support to promote your and their business. This is a good training ground to learn and master promotional skills. Many top affiliate programs also provide a mentor for you to speed up your learning process.

3.There are many free and inexpensive promotional methods to choose from. Many of them not only promote your business, they also help you to establish your presence on net.

4.Many affiliate programs offer multiple sources of income over and above direct commission - such as residual earnings, leveraged earnings and several types of bonus.

5.Establishing yourself and building your credibility should be basic objective of your promotions - you promote yourself as much as your business. People will more readily listen to you if they have trust in you - your reputation far outweighs merits of business you are promoting.

Did you say this will take time? I quite agree with you. It will take time to build up your business. Earnings are generally slow to come, but they can gather real momentum over a period of time.

Internet has transformed network marketing as never before. And this is only beginning!

I remember joining a multilevel marketing opportunity before age of Internet. To promote my business I had to physically approach people I knew and I distributed leaflets at public places.

Come Internet and a vast array of unheard-of promotional tools were created. All these tools have been designed with one major objective - to catch fancy of people. In spite of advances in promotional methods, this basic objective has not changed.

The reason is quite simple. There is no change in emotions which drive people to their actions. This has been so since ages. And it is not going to change.