Growing An Online Business ... Doing The Right Things At The Right Time And Doing Them Right

Written by Elena Fawkner

Once you get pastrepparttar initial utter confusion and "overwhelmingness" ofrepparttar 117948 scramble to learn how to start and run an online business,repparttar 117949 time eventually comes to dispense withrepparttar 117950 training wheels and just get on with it.

A common trap for new online entrepreneurs is to try and perfect their website before inviting anyone to come over. It's true that you shouldn't submit your site torepparttar 117951 major search engines and directories while your site's still truly under construction but at some point you have to stop developing and start marketing. Your site will NEVER be finished and it will certainly never be perfect. If you wait until it is before you start inviting guests, you're going to be one very lonely webmaster indeed.

Working on your website is fun. The visual results are immediate and, as a result,repparttar 117952 self-gratification you feel admiring your handiwork becomes addictive. After all, it's a helluva lot easier to control how your site looks and works than it is to actually drive traffic to it.

Because of this, andrepparttar 117953 fun factor, there's a tendency to spend a disproportionate amount of time dabbling with your site, tweaking this and that and trying out new cgi scripts whenrepparttar 117954 time has long since passed when you should have started working on driving traffic to your site already.

To make a success of any business, including an online one, you must strive to always be doingrepparttar 117955 right thing,repparttar 117956 right way and atrepparttar 117957 right time.

Because being disciplined is so important to making repparttar 117958 most of your time, I find it helps if I commit to spending a certain period of time every day to one or more ofrepparttar 117959 marketing activities listed below and getting it over with as early inrepparttar 117960 day as possible. Then I can enjoyrepparttar 117961 reward of spending time on areas of my business that I find more enjoyable such as writing articles, and sourcing new and interesting programs for my website visitors. By gettingrepparttar 117962 marketing chores out ofrepparttar 117963 way first, you can enjoy repparttar 117964 rest of your day guilt-free. (That's not to say that all marketing activities have to be "chores". It's just that some are more enjoyable than others.)

Be especially careful of your time when it comes to email. This is another common trap many online entrepreneurs get sucked into. It comes in endlessly and builds up quickly. We are always so conscious that it's sitting there waiting to be read and responded to that it can become a major distraction. Try to read and respond to your email in one or two sittings at particular times ofrepparttar 117965 day. And impose a time limit too. This will force you to work more efficiently. (The exception is email from customers who need your assistance. You need to devote whatever time is necessary to correctingrepparttar 117966 problem.) If you're not disciplined when it comes to email you can quite easily fritter away an entire day and another and another with very little to show for it.

OK, so here's a list ofrepparttar 117967 top 15 things you should be doing to market your online business once your site is ready for launch. You don't have to do every one of these activities every single day (although if you do your business will certainly have a lot to show for it) but do strive to do at least a few. The results will definitely be worth it.

1 Submit Your Main Pages torepparttar 117968 Search Engines

Once your site is "ready" (bearing in mind what I said above), your first job is to hand submit your main pages torepparttar 117969 major search engines.

My "majors" (opinions differ) are:

Yahoo - (fee) Alta Vista - (free and fee) Northern Light - (free) Excite - (fee) Hotbot/Lycos - (free) Looksmart - (fee - get listed with Looksmart and your listing will also appear at MSN, Excite, Alta Vista, iWon, Webcrawler and CNN)

It takes anywhere from several weeks to several months to get listed with some of these engines so start early.

Then submit torepparttar 117970 "minors" (i.e. allrepparttar 117971 others).

Visit forrepparttar 117972 latest news onrepparttar 117973 search engines and what you can do to improve your rankings.

Automaterepparttar 117974 process of search engine submissions as much as you can. The program I recommend ahead of all others is Webposition Gold. Check it out here: .

2. Submit Your Home Page to Directories

There are literally hundreds so this will be a time- consuming job. Aim for ten per day and you'll make progress. Visit for links to hundreds of directories.

3. Publish An Ezine

For information about how to do that and generate subscribers, read "Growing Your List" at . If you're new to ezine publishing, an excellent resource is's Ezine University at .

Try to write your own original articles for publication in your ezine rather than relying on other people to provide your content.

Make sure you have a sign up form on every page of your website and a pop-up page inviting visitors to subscribe. To see an example of this in action, visit

Creating Your Own Home-Based Business

Written by Elena Fawkner

If you're looking for a way to make money from home and you've been online for any length of time you will have quickly become aware ofrepparttar preponderance of business opportunity sites and ads for many and varied business opportunities. In particular, you've probably been bowled over by allrepparttar 117947 promises ofrepparttar 117948 fabulous internet riches that can be yours, if you only join so-and-so's innovative new groundfloor opportunity that everybody who is anybody wants in on.

This week I received an email from a subscriber asking for my opinion on a particular business opportunity. She was asking what I "really thought" about it because she had been "burned so many times inrepparttar 117949 past I just don't know who to trust". Sound familiar?

I've received several emails like this over recent months from people who have been dudded byrepparttar 117950 charlatans who seem to come out ofrepparttar 117951 woodwork atrepparttar 117952 mere whiff of a victim, er ... prospect. This latest one though got me wondering exactly why it is that so many people seem to be looking to make a profit from promoting or participating in someone else's business opportunity or product rather than creating their own, using their own ingenuity. And this applies not only to scams but to legitimate business opportunities (yes, they DO exist). After all, no matter how legitimaterepparttar 117953 opportunity, at least some of your hard work and effort is going to benefit someone else.

Now, admittedly, promoting someone else's product (such as by way of affiliate programs) is a good way to get started in your online career, but it's not going to make you really serious money. By "serious" I mean sufficient money to represent a worthwhile return onrepparttar 117954 investment of time and effort you must expend to earn significant commission income. By spendingrepparttar 117955 same amount of time and effort promoting your OWN business, your return must necessarily be much greater. After all, you keep 100% ofrepparttar 117956 profits forrepparttar 117957 same work!

Why is it that some people, let alone those who have already been burned, keep looking for someone else to deliverrepparttar 117958 answer to their prayers rather than creating it for themselves? Or worse, give up entirely? I'd be willing to bet that, for a goodly proportion,repparttar 117959 answer is "I don't have any products of my own to sell" or "I don't have any good ideas" or "I don't know where to start".

Now, it may be that you're just dabbling withrepparttar 117960 idea of an online business and, for you, promoting a few affiliate programs while you gradually get more involved is a good place for you to be right now. Many of us started out doing exactly that. But for those of you who are ready to get into this in a serious way, have you thought about doing it for yourself? Why not let go ofrepparttar 117961 idea there is a perfect opportunity out there with your name on it if only you can find it, and instead devote your time and your energy to creating it using your own brainpower?

I believe, absolutely and without equivocation, that ANYONE can make money with their own business. The key is to make sure that what you choose for your business is something you are passionate about. If you are passionate about what you do, your natural enthusiasm and motivation will lead you to develop ways to exploit that passion in a way that can generate income.

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