Grow Your Business The Natural Way

Written by Al Hanzal


Grow Your Businessrepparttar Natural Way

Did you know that many ofrepparttar 104512 internet references torepparttar 104513 word, “niche” deal withrepparttar 104514 biological and physical sciences? Nature has been niche building for years! Takerepparttar 104515 example ofrepparttar 104516 humming bird. Overrepparttar 104517 years, its beak has been modified to pollinate certain flowers. The cardinal flower has a long tube which has adapted torepparttar 104518 humming bird’s long beak. This flower went so far as to make itself a color not appealing to bees. The humming bird andrepparttar 104519 cardinal flower have discovered a niche where they can surviverepparttar 104520 crowded world of birds and flowers. Or what ofrepparttar 104521 tiny bird that eat insects offrepparttar 104522 skin ofrepparttar 104523 giant hippopotamus? The bird picks bugs fromrepparttar 104524 hippo’s skin and is provided with food. The hippo is rid of pesky bugs. Nature has again provided a wonderful survival niche. In last month’s issue of The Small Business Tool Box, I addressedrepparttar 104525 topic of small business niche building. I believe niche building isrepparttar 104526 fastest and only way to take your business torepparttar 104527 next level. In this month’s issue, we will continue exploring how small businesses facerepparttar 104528 same survival issues found inrepparttar 104529 natural order of things. What is nature teaching us about small business niche building?

What is Small Business Niche Building? Niche building in a small business starts by narrowing your focus. By creating a narrower business focus, you actually increaserepparttar 104530 number of customers rather than decreaserepparttar 104531 number of customers. Within this narrower business focus, you become an expert. You develop or obtainrepparttar 104532 expertise for this narrow business focus. You become recognized asrepparttar 104533 authority in your area. When you have createdrepparttar 104534 narrow focus and developed expertise to match your focus, you begin to attract customers—instead of chasing them. Do you thinkrepparttar 104535 heart surgeons ofrepparttar 104536 world are out chasing clients? When your niche has been developed, you find you are no longer competing on price.

Niche Hunting! Many assume you must go outside of your current business to find your business niche. In fact, you can buy online programs that help you find a niche. They will show you 50 or 100 ofrepparttar 104537 hottest niche areas to pursue outside your business. Going outside your business is not necessary. There are ways that you can look at your current business operations and find niches that are already present. Every aspect of your current business, your customers, your products and services, your operations, your strengths and weaknesses, your personal preferences, each one of these areas may be a potential niche for your business inrepparttar 104538 future. Niche building is not always going outside your business to find something new. Your current business may containrepparttar 104539 seeds of very profitable niches. You need to begin seeing your business from a new perspective! Here’s an example.

Survival Tips for Office Heroes

Written by Maya Talisman Frost


This one goes out to all you administrative professionals out there. That’s right. YOU. Not your boss. Notrepparttar guy downrepparttar 104511 hall who demands everyone’s attention. No. This is YOUR thing.

You work hard, and all of your energy goes into making things run smoothly and helping your employer look good in every way. You’ve got lists and even lists of lists. You know where everything is, when everything is due, who’s behind, what’s ahead, and how to fixrepparttar 104512 fax machine. You arerepparttar 104513 office god/goddess, and you deserve a standing ovation!

But there are days—admit it now—when you feel like you are barely holding it together. Oh, you try not to show it. You put on that tight little smile and say, “No problem” or “Consider it done!” How perky of you.

In recognition of your service and soul, here are some science-based tips to help you take care of yourself while beingrepparttar 104514 unsung hero/heroine.

Five Real World Ways to Deal With Frustration At The Office:

1)Breathe. Yes, yes, you’ve heard this before. The trick is remembering to do it. Here’s an idea: Keep a balloon (not inflated) by your telephone. Every time you hang up, blow up that balloon. For extra fun, let go and watch it shoot around your office. Better yet, have a mutual balloon moment with your co-workers. Laughing = Breathing, so consider it therapeutic.

2)Paddle. When you’re stressed, your body is pumping adrenalin and blood is rushing to your extremities, leaving substantially less for your brain. Use your arms and legs! Best choice? Walking, jogging, swimming or working out. Real world: Put your headphones on and listen to your favorite exhilarating music. Now, grab a pencil and conductrepparttar 104515 orchestra, poundrepparttar 104516 piano keys or play some thrashin’ air guitar. Arm swings are good! Get a paddle ball and play with that. Toss your orange intorepparttar 104517 air a few times. Play catch with your co-worker. Juggle. Do some crazy leg moves under your desk. Do some finger flexing really quickly. Shake out your hands. Snap your fingers. Do some calf raises by simply standing on your toes repeatedly. Look for something active you have to do anyway—deliver a message, rearrange some books, move some boxes.

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