Google Patent Application - Seo Highlights

Written by Halstatt Pires

The recent patent application filed by Google details numerous itemsrepparttar search engine uses to rank web pages. The specific application is summarized as:

A method for scoring a document, comprising: identifying a document; obtaining one or more types of history data associated withrepparttar 140788 document; and generating a score forrepparttar 140789 document based onrepparttar 140790 one or more types of history data.

The patent application sheds significant light for those pursuing search engine optimization with Google. Patent applications can be difficult to understand, so following are highlights that you should consider for your SEO efforts.

Update Your Site

Updating your site is important when it comes to maximizing your rankings on Google. In addition torepparttar 140791 manipulation of keyword density and meta tags,repparttar 140792 patent application reveals that Google places significant value on how often your content is updated. The more often you update,repparttar 140793 timely and relevant your site will appear to Google. In turn, this leads to higher rankings.

To appease mighty Google, considerrepparttar 140794 following plan of action:

1. Update pages frequently,

2. Add new pages to your site,

3. Interlinkrepparttar 140795 new pages with others on your site, and

4. Add new pages on a weekly basis instead of all at once.

When Google returns torepparttar 140796 site, you want to make sure that there is new content. The high rankings of blog sites are evidence of this approach.

The Benefits Of Submitting Articles To E-zines

Written by Dan Brown

Submitting articles can be a great help to every business owner. Here are just ten ofrepparttar many great benefits you can receive from article submission's.

1. You'll brand your web site, business and yourself by submitting articles to e-zines. You could include your name, business name, your credentials, web site address and e-mail address in your resource box.

2. You will become known as an expert onrepparttar 140787 topics you write about. This will give you and your business extra credibility which will help you compete against your competition.

3. Your article might also be placed onrepparttar 140788 publisher's home page. If they publish each issue on their home page this will give you some extra exposure.

4. You might get extra exposure ifrepparttar 140789 e-zine publisher archives their e-zine on their site. People might want to readrepparttar 140790 back issues before they makerepparttar 140791 decision to subscribe. 5. You will get free advertising. This will allow you to spend your profits on other forms of advertising. You could buy advertisements in other e-zines that don't publish your articles.

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