Why Top Search Engine Placements Never Move? By: Martin Lemieux
#1 question when it comes to web advertising is how do I get top 10 search engine placements for terms I wish to aquire?
Without getting into how to aquire #1 placements (Since there are virtually 100's of articles explaining these techniques), let's instead look into how companies who do end up aquiring them, never seem to loose them...
1st you must understand that search engines all over world are battleing what seems like a never ending war to be able to provide ultimate best results for a search.
So since this is true, search engines are consistently upgraded in order to improve their results. With upgrades come new content, with upgrades come loss of placements as well.
We all are consistently updating our sites to better fit search enignes results but at same time, top search engines are telling us to simply provide great relative content for your visitors. So why then do we ignore their wishes?
See what I've found through many up's and down's is that I had ability to get top placements all along. It was right under my nose whole time.
Here it is... are you ready?...
Create your content for what you're after and foget it! Move on, attack something else.
See, reason why so many top companies never lose their precious placements is because they create very good content and then leave it up to search engines to find it, re-find and again re-find same content.