Google, Wherefore Art Thou Google? Sites Abandoned by Googlebot!

Written by Mike Banks Valentine

Google, Wherefore Art Thou Google? Sites Abandoned by Googlebot!

© August 30, 2004

As a search engine optimization specialist I often optimize existing web pages for small business clients, upload them torepparttar site and see pages re-indexed by Google within a week. This only happens with existing business sites that have been online for a few years. Google seems to be updating their index as often as every other week at this point and older established sites that are already indexed seem to be re- crawled on that twice a month schedule on a fairly routine basis.

Two clients that hired me for recent work saw their rankings shoot torepparttar 127893 top for a newly targeted search phrase in a weekend when I did optimization on a Thursday and they were ranked instantly by Saturday. Now keep in mind that this doesn't happen for everyone, only those that have been online for some period and already have significant content that simply needs tweaking and proper title and metatag information added. They usually have relatively good existing PageRank and do well for other RELEVANT search phrases already. I offer that warning only to avoid instilling false hopes in anyone hoping to achieverepparttar 127894 same instant ranking boost overnight.

Those clients that do succeed in this way are often thrilled withrepparttar 127895 results accomplished in such short order. I'd love to be able to offer that type of ranking boosts to everyone, but some are more equal than others when it comes to easy, inexpensive SEO tune-ups that rev up your rankings overnight. Your mileage may vary.


What is going on with newer sites that don't get crawled for months? I've got a client, a newer attorney directory that offers tons of great information inrepparttar 127896 form of articles on specific areas of law, links to incredibly valuable and relevant legal sites and over 600,000 attorneys listed by practice area and state. Yetrepparttar 127897 site has not been re-crawled by Google for over 3 months! Now this would not be such a big issue for many sites, but this site is relatively new and we've optimized allrepparttar 127898 titles, tags & page text, created a complete site map and placed links to all these resources onrepparttar 127899 front page.

I know thatrepparttar 127900 site is not being crawled because Google's cached copy ofrepparttar 127901 front page shows it before we didrepparttar 127902 work four months ago, withoutrepparttar 127903 new links and without title tags. We've submittedrepparttar 127904 site by hand, (manually) once a month for three months viarepparttar 127905 Google Add URL page. Whenrepparttar 127906 hand submission failed to get it re-indexed for four months, we submittedrepparttar 127907 sitemap page, which has not been crawled at all. Google shows only ONE page on this site, when in fact it has thousands of pages, a sitemap and dozens static pages!

Part ofrepparttar 127908 problem is that this site must be dynamic, since a database of over 632,000 attorneys must be accessed, retrieved and served for any of those law firms searched for to be returned torepparttar 127909 site visitor. Google warns owners of dynamic sites that Googlebot may not crawl dynamically generated pages with "?"" question marks inrepparttar 127910 URL. This is to avoid crashingrepparttar 127911 server with too many concurrent page requests from Google's spider.

Personalized Search Versus Personal Choice

Written by Kevin Kantola

Personalized search is a hot topic especially since Yahoo! and Microsoft have announced they are aggressively developing this service. Most likely, people will be leery of personalized search if they think that this is just be another way for companies to market to them. Search engine research has shown that there are typically two types of searchers: information seekers and buyers.

Information Seekers

If personalized search is to work forrepparttar information seekers, then instead of lots of targeted marketing,repparttar 127892 personalized search experience had better offer targeted information thatrepparttar 127893 person can use. A better information search experience without having to bypass a slew of commercial sites would appeal torepparttar 127894 information seeker.


What if you already haverepparttar 127895 information you need or don't want any information, but just want to make an online purchase? For buyers, information-only sites are something to be by-passed inrepparttar 127896 SERP's. If personalized search can deliverrepparttar 127897 products and servicesrepparttar 127898 buyer wants, and not just whatrepparttar 127899 marketers want to push before them, then buyers may find some value in personalized search.

Personal Choice

Personalized search must involve personal choice if it is to succeed. The Big Brother and privacy issues need to be held to a minimum. Personalized search needs to be an option that can easily be turned on and off as desired. Personalized search should not be equated with limited choices. The person needs to feel that they are in control and notrepparttar 127900 search engines. They also need to see real personal value in using this service.

What if a person is sometimes an information seeker and other times a buyer, or inrepparttar 127901 matter of seconds they switch hats? How will personalized search accommodate this person? Willrepparttar 127902 person have to toggle back and forth between a couple of different user profiles or click on and off a checkbox to switch between these two different forms of search? These are questionsrepparttar 127903 SE's will have to address in personalization.

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