Good Tips in Choosing a Solid Domain

Written by Gloria Cohen

What makes a good domain name? It’s a name that gives you a decisive edge over your competitors that they often find hard to surmount. Your position in your industry can often be dictated by how good your domain name is. Here are some solid characteristics of an effective domain name to get you started inrepparttar right direction.

Good domain names are easily memorable from casual conversation. Something that can be said once and be remembered instantly. A successful domain name sticks in your mind while an unsuccessful one requires much advertising to establish itself inrepparttar 108286 mind ofrepparttar 108287 consumer.

Applyrepparttar 108288 ‘Short and Simple’ theory when devising your domain name. Make it easy to remember, keep it straightforward, meaning thatrepparttar 108289 name speaks for itself about what you have to offer. The length should be shorter as people remember or rather recall shorter domain names than longer ones. Your domain name should be something that actually conveys only one idea about what you are. Limitrepparttar 108290 name to two words if possible, three words as an absolute maximum. Rememberrepparttar 108291 idea is to create domain names people can easily recall and type into their browser.

Go .COM atrepparttar 108292 end of your domain. Make it your priority to get a .COM name, as it has becomerepparttar 108293 default extension for most everyone. The.COM extension seems destined to remainrepparttar 108294 standard default extension for commercial websites, at least forrepparttar 108295 foreseeable future. Keep in mind that it’s second nature for Internet users to type in .COM in their browsers when they want to find any site.

Don’t add hyphens or special coding to your domain. No one will remember to put that hyphen or a space in an URL, therefore, if they try to locate your site without applying needed hyphens,repparttar 108296 obvious action to that result is that they won’t locate your website. When your website isn’t located because of an unusual or complicated domain name, it means one thing. The loss in sales. The point of a good domain name is to get those people flocking to your site to generate revenue.

Domain names should carry value. Always remember that perceived truth is more powerful thanrepparttar 108297 truth itself. A good domain name tends to heightenrepparttar 108298 perception ofrepparttar 108299 website’s value, sending a message that quality of your domain name reflects inrepparttar 108300 products and services you offer. Think of your domain name as a ‘headline’ of an article and people will likely judge and visit your site according to its domain name.

Can your website be stolen?

Written by George McKee

Many individuals and businesses have a web site but few understand their rights torepparttar ownership of that site, or their responsibility to maintain that ownership. I bring this up because of a call I received last week from an individual whose website was “stolen”. They went onrepparttar 108285 Internetrepparttar 108286 other day to look at their website and something completely different appeared. Someone else was using their name and promoting a completely different product thanrepparttar 108287 original owners had. In this example, no crime was committed. I will explain.

When you create a website, there are three costs involved. The first isrepparttar 108288 purchase of your domain name or URL as it is sometimes referred. This isrepparttar 108289 unique address you type intorepparttar 108290 browser to find your site such as or These can be purchased from hundreds of sites onrepparttar 108291 Internet and are not that expensive. You can purchase these for a minimum of one year and for multiple years if desired. Once purchased, your domain need to be “pointed to”repparttar 108292 physical computer that your website will reside on.

The second cost involved isrepparttar 108293 purchase ofrepparttar 108294 hosting package. This isrepparttar 108295 money you pay to rent a space on one ofrepparttar 108296 thousands of web servers located all overrepparttar 108297 world. There are free hosting packages available but they have their disadvantages and I won’t go into that here. Most people host their site on an ISP (Internet Service Provider) that is in their geographical area although there is no reason not to host on a server half way aroundrepparttar 108298 world, if it is a good, inexpensive, and reliable hosting server.

The third cost is to have your website created and maintained by a website designer of your choosing. Many people like to do this part themselves and there are many programs and books out there to help you create your own website. Many timesrepparttar 108299 customer will have a website designer take care of all three steps for them and just pay one fee. The web designer sends your website from his computer where he/she created it up torepparttar 108300 server and can take care of allrepparttar 108301 details regarding #1 and #2 above.

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