Give Them a KISS Ad,
or Traffic Exchange Programs - Ideas, Tips and Tricks

Written by Martin Thomassen

I like traffic exchange programs! But you probably already knew that if you read my first article about this theme: Traffic Exchange Programs – Are they worth your time?.

Why do you like them?”, you might ask. They are notrepparttar most effective way of advertising, they are not all quite cheat proof and they sure are not very targeted; 3 mayor flaws they share with most other types of free advertising. And yes, that’s all very true, BUT traffic exchange programs are free (mostly), you can do things to make them more effective and what if your target group is prone to use traffic exchange programs as well and it fits your business strategy? What if you are a beginner and you just need to start somewhere? What if you have a new site that just needs some initial traffic?

Of course your strategy should not be entirely build uponrepparttar 139730 use of traffic exchange programs, but if you haverepparttar 139731 time, why not take some advantage of them? Use a multi page browser, take heed ofrepparttar 139732 following advise and if you enjoy surfing, these programs are right for you!

Strategic considerations
Questions you should ask yourself are: What is your business strategy? What is your target group?

A good strategy for beginners is to try to sell high ticket products in a niche market. The efforts and costs of selling a high ticket product are quiterepparttar 139733 same as trying to sell a low ticket, cheap product, so why not start with high ticket products? If this is your strategy, you would be wasting your time with traffic exchange programs.

I believe that most people that are surfing these programs are not interested in this kind of products. They are more likely interested in low ticket products and free offers. They are most likely interested in marketing tools (auto responders and such), free traffic, downline builders, new opportunities and programs.

My business strategy is largely build around getting downlines and targeted at people with lots of time but who are not willing to invest a lot of money. This is a very slow and long term strategy and does not involve a lot of actual selling. Traffic exchange programs are a good place to start recruiting. People who surf these programs expect to see ads for new opportunities and programs, downline builders, free ebooks, tools etc.

Normally I do not promoterepparttar 139734 idea of using your home page for traffic exchange programs or to use auto surf programs, but there are exceptions. When you have a new site and want some initial traffic, sign up for a few programs and benefit fromrepparttar 139735 start bonuses. When you have a new page (offer) or site and you are not interested in Page Rank, you could use auto surf programs to get your ticker starting and get some traffic (but never do this with your main site!).

How long do you need to surf?

How much do you need to surf for credits? Well, there are people saying that you need to surf at least one hour per day! That would berepparttar 139736 people who are in your upline I suppose. Actually, I do not have a recommendation forrepparttar 139737 time you should spend, that's totally up to you, but can I tell you how I do it? At this very moment, writing this article, I have 4 programs running and I am playing a bit of solitaire. Point is that I am running a special offer at this moment and I need some extra credits, so when I stop writing for a while, I continue surfing for credits.

Mostly I surf when I feel like it and have no other urgent matters at hand. Or when I am doing something and need something else to distract me for a little while or when I need some fresh ideas. I surf in bursts, only with a few programs atrepparttar 139738 time and try to getrepparttar 139739 credit ticker running to get some ofrepparttar 139740 bigger bonuses. surfing too many programs atrepparttar 139741 same time isn’t that effective and seems a lot like working, and I try to avoid that. Typically I surf traffic exchange programs when I feel like it and that is about 2 or 3 times a week for about 1 to 3 hours. And I get a lot of bonuses this way (extra free traffic).

What kind of Traffic Exchange Programs?

There are so many of them, so which should you join? Well, I would be inclined to say that you should just join those that appeal to you (as those are likely to appeal to others as well). But there are a few thing you could or should take into consideration.

First of all they should have a good anti cheat system. Most manual traffic exchanges have rather good anti cheat systems nowadays. The timer, orrepparttar 139742 time to showrepparttar 139743 sites before you can go torepparttar 139744 next site should not be too short. People should haverepparttar 139745 time to see your ad. The bonus system should really benefitrepparttar 139746 heavy surfers with lavish bonuses. I like traffic exchanges with lots of extra features (for playing a game while surfing, to change banner credits for site credits, a site rotator, free ebooks or other offers, chat room, bribes and that sort of things). You will need to be able to pause your sites from being shown or there should be a mechanism to assign only a certain percentage of your credits for displaying your pages.. Sometimes you will need extra bursts of advertising and you should be able to build up a reserve amount of credits. A strong pro would be if they haverepparttar 139747 ability to specify your target group or market a little more and provide an option to display your pages to certain categories of visitors.

The Forgotten Advertising Tip

Written by Kara Kelso

I'm sure while you have seen many tips on advertising, many that talk about testing and tracking your ads, I'm sure that this one important tip is rarely mentioned: Running more than one ad at a time isn'trepparttar greatest idea.

While it seems like a good idea to spend your monthly advertising budget all at once atrepparttar 139637 first ofrepparttar 139638 month, is it really gaining yourepparttar 139639 best exposure? Even if you are running ads on various websites and networks, there is a pretty good chance many of those that see your ad on one site are going to see them on another.

Rather than having several ads running atrepparttar 139640 same time, try to space out your ads a bit and run only one at a time. Why? Well think of it this way. Say a visitor seeing your ad on one site and thinking "interesting, I may have to buy something later". Later that same day if they are on another website I'm sure they'll think "there it is again, but I'll buy later".

Now think if you would have waited a week or two before advertising at that second site in which this visitor comes to daily, and then seeing it saying "oh wow that site! I forgot I was going to buy there last week, so I'd better do it now".

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