That is
single most important thing to remember about promoting a website. Commit it to memory, and remind yourself of it often. Don't make mistake of thinking (all my hard work and all great stuff, if I build it they'll come) Nothing could be further from truth! Here's truth, No one cares about your web-site! There are experienced Internet Pros that have forgotten this important rule. And, in most cases to there detriment! Every "SUCCESSFUL" web site on Internet TODAY! applies this principle.Let's just think about that for a moment! What prompts you to visit a web-site, book mark one, return to one? That's right! They offer you something of value. You don't visit a web-site to admire pretty colors or wonder at unusual uses of font types. No! The sites you visit over and over again, offer you something of value.
" They give you a reason to visit! "
To prove this point, given choice between these 2 web sites which would you choose? XYZ SOFTWARE, Offering you hundreds of software titles for lowest price on market. Or TRYANDBUY, Offering you that same choice of software at same price, but you get to use it for a month before you decide to spend your money on it! Well let me think! DUH! TRYANDBUY Of course! The choice is crystal clear, your going where your offered value.
Ok! I can hear you now, who's he think he's kidding, where are we going to get all this "FREE" stuff. Well for starters, article your reading right now! could it be of value to someone? Of course it could, and presented as such you could give it to your visitors FREE! Do you get my point? There are hundreds of things you already have access to that would have value to your visitors.
There are any number of different types of web-sites out there, and this rule works in every case. But, for sake of brevity ( even as much as I like to spout off ) everything from this point forward will be regarding an MLM or Opp's site.
Here are two ad's for same MLM or Opp's site.
1.Ten year old company just releases new marketing program. One time purchase of only $20 produces self-replicating system for immediate income generation!
2."FREE"! to our first 100 visitors! 1200+ free ad sites! And while your there check out our self-replicating system for immediate income generation!
Which of those sites would you go to? They even contain same word count! You and I both know number 2 is going to be one we'll visit. There offering us something of value and "a reason to visit that site!"
Are we starting to come up with some idea's here? The type of web sites we're talking about here are no different than ones selling tangables. We just need to understand our market nitch. Who are you selling your product to? Well! for most part other people that are selling exactly same types of things. Now that's a tough market, selling salesman. The other customer you are looking for, ( and make no mistake about it they are customers) is person that is either looking for a little extra income or a chance to get out of rat race!
