“Getting Started to Get Started”

“Are you finding it difficult trying to start a business online?”

So you want to make it BIG online? You want to start an internet business. You register your domain, sign up with a hosting company, design or pay to have a website designed, go live online, and bingo, money will soon start rolling in, right? Wrong (unless you have a ‘lucky’ horseshoe  ).

That’s basically how I started my own internet business but, I soon realized that much more is involved if you want to stand a chance at succeeding online. There are no ‘secret’ formulas to success. If you know of one which really works, please send it to me .

Websites Don’t Work!

Websites Don’t work! This might sound a little strange coming from me, an Internet Consultant, but it's truth. In fact most company's websites are about as useful as a brochure nailed to a tree in middle of a rain forest. Should it not reach your target audience and if it doesn't result in "client conversions" it's useless.

A website should not cost you a penny! A website (or more accurately, an e-Business Solution) should not be an expense to your company. It should be a balance sheet item that delivers a measurable return on investment.

Most websites are developed without understanding business requirements, such sites are typically created by technical people or by those with little business knowledge. As a result most websites are poorly designed. Technical people don’t have any idea about internet marketing or how to drive profits to your business using internet. This is why most web sites fail.