If you don't buy anything from yahoo's off line why would you buy from a yahoo online? If you're serious about your business you have to show it in your actions. The first action to take is to buy your own domain name and use it for all of your e-mails.

Lets say there's a Bob Jones who starts up an online company. Will you be quicker to buy from him and trust him if his e-mail address is "bob@starpower.com" or if you read an ad from "bobjones711@yahoo.com?" He's same guy, but which address makes you trust him more and believe he's a legitimate business?

Even if you're not ready to put up a site (which you should be if you're marketing online), at least create a professional presentation with your e-mails. They're your main form of communication online and it's main brand people see when you communicate. Everytime you send an e-mail you're advertising. Do you realize this? You'll never make decent money online if your e-mail address ends with "@aol.com."

When you come up with a great name for your site or business get a ".com", not a ".net" or ".info" or ".tv" or ".someotherwordpeopledontthinkoffirst." If you can't get a ".com" for your name, then come up with another name.

Since my main site is www.NetMarketingMastery.com and that's a bit long to type out, I also use www.nmmastery.com for people to get to same site and use sopan@nmmastery.com for my e-mail address.

I taught a teleprogram on ecourses for months, yet I found many people understood concept, how-tos, and very few completed any. At first, I thought I was a lousy instructor. Everyone seemed to wanted to write "perfect ecourse on perfect topic" that will create miracles in their business, in their life. This is like asking to write a Pulitzer Prize winning book on first try.

Ecourses are a great way to build your visibility; increase others trust in you, and to build you up as an "expert." During this process, it is important "learn by doing." Write free ecourses to (1) prove to yourself that you can do it, (2) move past learning curve, (3) and get something out on your web site that will attract more people to you and let them know that you have wisdom for what you are selling (product or service).

The number one issue that kept emerging from attendees was topic selection. What should I write about? Darn, even that question scares pants off me when I hear it. It is so, so, so...overwhelming. It is as if I am taking all my 50 years and trying to snag one tiny insey piece to create a whole course on that people are going to judge me on. Phew, I want to go back to bed now and hide under covers and I have written hundreds of them, can’t imagine what it would do to someone who hasn’t even done one yet.

Okay, dust off those mites; take a couple of deep breaths. Now, no cheating, take breaths and let’s begin by asking a different questions so we don't get overwhelmed. A question that lead us to a list of possible topics for consideration.

Finding Topic Possibilities

There are several immediate places to start your list of title possibilities. First, what are you learning now? Keep track of steps and what you are learning. Write up each step afterwards. How does it fit into your business or what you sell? Is there an angle that does? You will be surprised what appears when you set universal laws of energy in right direction.

Second, what do you already know how to do? Can you narrow it down to a 10 step or less process? Be very specific. Choose a small segment. Real small. Tiny bite size piece. It is easier to move outward with a topic and then barrel it down after you begin.

Create a list of many or just one or two, it doesn't matter. You can only begin with one anyway. Don't be concerned about choosing best one. Just choose one and run with that one for learning experience.

Now that you choose a topic, how does it mesh with what you want to attract to your business? Brainstorm with someone else to pull two together.

Are there any topics that cover any fad that is on Internet currently? If yes, send that one to top of list.