Generating Website Traffic with Sub-domains

Written by Sarah Coles

Sub-domains are websites that are located within a directory of your main site and have their own domain name. Because they userepparttar same resources asrepparttar 131808 main website, they are normally much cheaper than getting another hosting account. Their low cost and flexibility make sub-domains a great device for directing traffic to your site without breakingrepparttar 131809 bank.

*Sub-domains as Portal Sites* One ofrepparttar 131810 best uses of sub-domains is portal websites. Portal websites are sites that link to your main website and have a similar theme. Basically, they provide another portal, or doorway, for visitors and search engines to get to your main website.

Since creating content for a website takes time, often webmasters simply modifyrepparttar 131811 existing text ofrepparttar 131812 main site and reuse it onrepparttar 131813 portal site. It is important thatrepparttar 131814 content is not exactlyrepparttar 131815 same andrepparttar 131816 portals do not just redirect torepparttar 131817 main site. Otherwise, search engines may not index them.

*More Portals, More Visitors* Portal websites can be submitted torepparttar 131818 search engines just like your main site. If your website is doing alright inrepparttar 131819 search engines, then imagine having five more websites out there forrepparttar 131820 spiders to find. Five more listings means that Web surfers have five times as many ways to find your network of websites.

*Search Engines and Links* More and more search engine algorithms take into considerationrepparttar 131821 number and ranking of sites that link to you. By linking your sub-domains to your main site and to each other,repparttar 131822 ranking of all of your sites is improved.

6 Steps To Establishing Credibility Online

Written by Alessandro DeBarros

Credibility is a key ingredient for any successful business venture. Building and enhancingrepparttar credibility ofrepparttar 131806 product you offer is an ongoing and full-time effort. So how can busy online entrepreneurs add building credibility to allrepparttar 131807 other responsibilities they are trying to juggle?

Why not make surerepparttar 131808 web site you use works as hard as you do to establish credibility? Let's look at elements that can be built into a well designed web site to enhance credibility inrepparttar 131809 eyes of your potential customers.

1. Offer A Guarantee Nothing beats a solid, believable guarantee for building credibility online. It may be hard to believe butrepparttar 131810 buying viarepparttar 131811 Internet is still unfamiliar, and uncomfortable, territory forrepparttar 131812 majority of people. It is up to you,repparttar 131813 business owner, to put their minds at ease.

One way to do this would be to offer an unconditional, 100% money back guarantee. Includerepparttar 131814 cost of shipping and handling in your guarantee. By assuming all ofrepparttar 131815 risk, you will earn instant credibility points with most potential customers.

2. Provide Contact Information Evenrepparttar 131816 best guarantee won't help establish credibility ifrepparttar 131817 potential customer can not contact you. Post accurate contact information on your web site and make it easy to find. Provide as many methods of contact as possible, do not simply post a link to an email address.

For maximum credibility, postrepparttar 131818 complete mailing address, phone number (preferably a toll free number), and email addresses for customer's to use if they feelrepparttar 131819 need to contact you.

3. Use Testimonials Testimonials arerepparttar 131820 Internet equivalent of word of mouth advertising. They can be very effective tools for building credibility provided they are believable. To get quality testimonials, ask your past customers for their opinions.

Obtain their permission to use their word and names as part of your advertising. Do not use celebrity endorsements, most people assume these are paid endorsements.

4. Provide A Brief Bio Familiarity is one ofrepparttar 131821 most effective tools for building credibility onrepparttar 131822 Internet. But how do you establish familiarity in a faceless, impersonal medium likerepparttar 131823 'Net? Simple, tell people about yourself.

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